I lead CX and Product strategy consulting, focusing on digital strategy, customer engagement, and voice of customer for global Consumer Goods, Retail and Travel / Hospitality brands.Key Projects:• Starbucks & Nestle: Orchestrated a Digital Experience and Commerce platform, elevating customer experience and aligning with business goals.• Kimberly-Clark Professional: Designed a customer engagement model that generated $10M in incremental revenue within six months leveraging conversational AI.• Kimberly Clark Consumer Brands: Mapped customer journeys and led digital experience benchmarking to create global brand strategies for Huggies, Kotex, and Kleenex.

An impressive 1.4 Billion Indians Worldwide are enhancing global economies and serving as brand ambassadors for our vibrant nation. My mission is to create a platform that not only celebrates their remarkable achievements but also shares the valuable lessons from their journeys, inspiring us all.

• Digitized India's Leading Financial Magazine: Spearheaded the digital transformation of a premier financial publication, enhancing its market reach and user engagement.• Optimized Customer Experience: Streamlined user interactions across a suite of financial advisory products, improving customer satisfaction and retention.• Unified Product Strategy for DSIJ: Directed a cohesive product strategy for member-facing offerings, aligning with organizational goals and customer needs.• Data-Driven Roadmaps: Crafted product roadmaps and execution plans based on data insights and business requirements, ensuring targeted outcomes.• Team Leadership: Managed a cross-functional team of 50+ professionals spanning Engineering, Sales, Marketing, Customer Service, and Digital Production, fostering collaboration and efficiency.

• Established Digital Experience Team: Assembled an in-house team of UX, UI, Content, Development, and Analytics experts to craft unified and compelling visitor experiences.• Drove Web Asset Monetization: Spearheaded the revenue generation of Quinstreet-owned BFSI web properties, covering sectors like Insurance, Mortgage, Credit Cards, and Savings.• Led Cross-Regional Team: Managed a 40+ member team across APAC & NA, overseeing high-traffic and revenue-generating assets such as www.insurance.com, www.carinsurance.com, www.hsh.com, and www.cardratings.com.

• Led Digital Ethnographic Research: Conducted in-depth studies of internet user behavior to gain actionable insights into customer preferences and habits.• Advised Industry Marketers: Provided customer and competitive intelligence to marketers across diverse sectors, aiding in market share growth and strategy formulation.• Forecasted Digital Trends: Utilized audience measurement tools like Hitwise to analyze consumer behavior, enabling accurate prediction of emerging digital trends.

Digital Agency Co-Founder: Wore multiple hats, seamlessly transitioning between business development, account management, and the successful delivery of web design and marketing projects.

Established India's leading Digital Marketing Training organization, training over 200 marketing professionals across corporate entities in Asia & EMEA.

• Led Diageo's Key Retail Venture: Spearheaded Diageo's strategic retail initiative in India, informed by ethnographic research on premium liquor consumers.• Innovated Customer Experience: Created "Johnnie Walker Select," an immersive experience that elevated brand positioning and guided consumer choices.• Transformative Impact: Revolutionized the retail journey for premium liquor connoisseurs, introducing novel digital CRM opportunities and boosting luxury brand sales by 900%.

• Managed Tech Transitions at Citibank: Oversaw multiple technology enablement projects, ensuring smooth transitions.• Led Application Migration: Successfully migrated key inter-banking applications from legacy systems to modern platforms, enhancing user experience.

• Startup Leadership: Founded a startup aimed at creating a professional social network for businesses and individuals.• Secured Seed Funding: Obtained university-backed seed funding to actualize the vision.