Amit Relan Email & Phone Number

Noida, Uttar Pradesh, India

Leading Media operations Department for ADARA Media, which includes Global Ad operations and Global Campaign Management team.● Responsible for Gross Margin contribution overseeing various accounts across various Geos.● Primary contact for techno commercial relationships with various partners wherever Adara Media is involved.● Help Manage Internal and External Communications to troubleshoot and resolve all unforeseen issues.● Collaborate internally to strategize and define… Show more Leading Media operations Department for ADARA Media, which includes Global Ad operations and Global Campaign Management team.● Responsible for Gross Margin contribution overseeing various accounts across various Geos.● Primary contact for techno commercial relationships with various partners wherever Adara Media is involved.● Help Manage Internal and External Communications to troubleshoot and resolve all unforeseen issues.● Collaborate internally to strategize and define success metrics for all campaigns.● Assist sales team in client pitches and provide Research information on the clients.●Hands on Ability to work on DSP platforms like DV 360, TTD, CM360 Show less

Gurugram, Haryana, India

Leading a group of over 200 people that are catering to UK market along with some parts of APAC responsible for Digital revenue management of different brands and delivering business excellence across Social, Search, Programmatic and Ad Operations.Day to day team management, Figuring our different processes testing it and implementing the same at bigger scale.Working along with resource managers to setup team for various clients according to their requirement, which involves… Show more Leading a group of over 200 people that are catering to UK market along with some parts of APAC responsible for Digital revenue management of different brands and delivering business excellence across Social, Search, Programmatic and Ad Operations.Day to day team management, Figuring our different processes testing it and implementing the same at bigger scale.Working along with resource managers to setup team for various clients according to their requirement, which involves recruiting the best talent and up skilling according to business need.Have grown the team for more than double the size in last 1 year. Show less

Noida, Uttar Pradesh, India

· Management and oversight of $20M+/quarter in clientele digital advertising investment.· Setting up processes/Best practices of day-to-day work for CMs and ensure its smooth functioning.· Helping team with their queries which includes their campaign setup on network and programmatic interface, guide them with proper setup to meet the KPIs also taking various training sessions based on the requirement of diff resources.· Development of… Show more · Management and oversight of $20M+/quarter in clientele digital advertising investment.· Setting up processes/Best practices of day-to-day work for CMs and ensure its smooth functioning.· Helping team with their queries which includes their campaign setup on network and programmatic interface, guide them with proper setup to meet the KPIs also taking various training sessions based on the requirement of diff resources.· Development of expertise in various industry sectors to help identify macro risks/opportunities for VDX.tv and its clients.· Consult on digital advertising, business challenges, and revenue growth to strategic clients and national ad agencies.· Collaborate with sales teams to develop solutions and sales strategy.· Optimize client digital performance and ensure all client goals are met.· Leading Pixel project, considering the need of cookie less environment in near future. Increased customer satisfaction by working with the clients Tech team on tech issues related to pixel implementation and tag manager.· Looking after the personal development of each member of the team and monitoring consistent progress for the same, sharing regular feedbacks through regular 1-1’s and quarterly reviews. Show less

· Managed a team of 18 Campaign managers responsible for handling US Canada region, also played a pivotal role in creating process flow for the team.· Devoted special emphasis on increasing technical knowledge of my team and took various training sessions, consistently arriving to work ready to start immediately.· Taking a lead on various important projects, like PMP, BPSL, Default minimization, Pixel support & Bidder Analytics.· Reduced the… Show more · Managed a team of 18 Campaign managers responsible for handling US Canada region, also played a pivotal role in creating process flow for the team.· Devoted special emphasis on increasing technical knowledge of my team and took various training sessions, consistently arriving to work ready to start immediately.· Taking a lead on various important projects, like PMP, BPSL, Default minimization, Pixel support & Bidder Analytics.· Reduced the Bidder Default cost by 20% and working with engineering team to reduce it further by automation.· Exposure of managing both Branding and performance campaigns.· Well worse with different type of optimization strategies and good Analytical skills helped me with quickly ramping up my knowledge on campaign analysis and taking actions accordingly.Increased customer satisfaction by resolving Pixel implementation issues Show less

· Provided Tech support to business teams around the globe and handled queries related to Reporting issues, discrepancy, Ad server, 3rd party tag approval etc.· Key POC for Ad-Exchange and Publisher Market place project from Operational perspective and coordinating with higher management along with all the other business teams to create an effective process.· Automated many AdOps processes like tag uploader, URL Mapper, Tool for Dynamic… Show more · Provided Tech support to business teams around the globe and handled queries related to Reporting issues, discrepancy, Ad server, 3rd party tag approval etc.· Key POC for Ad-Exchange and Publisher Market place project from Operational perspective and coordinating with higher management along with all the other business teams to create an effective process.· Automated many AdOps processes like tag uploader, URL Mapper, Tool for Dynamic creatives.Acted as a bridge between technical and business teams by understanding the business and technical needs and giving ideas for implementation of a effective processes. Show less

Noida Area, India

- Representing Ad Operations to all the technical and business teams around the whole globe.- Heading Ad-Exchange and Publisher Market place project from Operations perspective and coordinating with higher management along with all the other business teams to create an effective process.- Coordinating with engineering team for all the ad-server improvements and changes.- Forming a bridge between technical and business teams by understanding the business and technical… Show more - Representing Ad Operations to all the technical and business teams around the whole globe.- Heading Ad-Exchange and Publisher Market place project from Operations perspective and coordinating with higher management along with all the other business teams to create an effective process.- Coordinating with engineering team for all the ad-server improvements and changes.- Forming a bridge between technical and business teams by understanding the business and technical needs and giving ideas for implementation of an effective process.- Taking care of the people and work related issues of the complete team of 44 members (India) working in different time zones.- Coordinating with Ukraine based Ad Operations team and India based OMS team for their work related issues and giving them ideas for effective management of work.- Regularly working with team on Automation Ideas and getting those approved from Management.- Validating Training Documents.- Providing required exposure and guidance to all the resources based on their interest.- Handling day to day queries from all the team around the globe.- Organizing team building activities to control attrition. Show less

Noida Area, India

- Technical Face of Ad-Operations.- Troubleshoot all the complex queries from different business teams.- Addressing technical issues and learning new products and then arranging training sessions for the team. - Verify and Launch all the advertising campaign and make sure that everything has been setup correctly.- Coordinate with engineering team in case of any new product launch or release in the ad-server.- Suggesting new changes in ad-server to… Show more - Technical Face of Ad-Operations.- Troubleshoot all the complex queries from different business teams.- Addressing technical issues and learning new products and then arranging training sessions for the team. - Verify and Launch all the advertising campaign and make sure that everything has been setup correctly.- Coordinate with engineering team in case of any new product launch or release in the ad-server.- Suggesting new changes in ad-server to increase the effectiveness of work.- Provide direction to Ad Ops regarding any trafficking updates and new processes.- Provide senior level guidance regarding all aspects of trafficking.- Develop training documentation.- Handle day to day queries of 4 different shifts of Ad-Operations. Show less

Noida Area, India

- Effectively manage the daily queue of most busy shifts(EU and US).- Helping team lead in managing all the resources in the team and assessing their work.- Responding to all the technical and non technical queries from other teams.- Take care of all the high revenue Complex campaigns with perfection.- Verify and Launch the campaigns.

Noida Area, India

- Traffic ad creative which include banners, pop unders, interstitials and rich media into ad server- Test & troubleshoot ad creative to ensure creative will track clicks, leads and display properly- Ensure correct and accurate campaign setup by maintaining a thorough verification process- Work with Account Management ,network development and Creative departments to ensure successful execution of campaigns- Proactively investigate issues (delivery discrepancies… Show more - Traffic ad creative which include banners, pop unders, interstitials and rich media into ad server- Test & troubleshoot ad creative to ensure creative will track clicks, leads and display properly- Ensure correct and accurate campaign setup by maintaining a thorough verification process- Work with Account Management ,network development and Creative departments to ensure successful execution of campaigns- Proactively investigate issues (delivery discrepancies, technical issues, etc.) with clients, third-party platforms, and/or internal parties and provide resolutions to these issues.- Train new employees in trafficking advertising campaigns, reporting and day-to-day operations- Compile campaign screenshots- Contribute to the development of the Trafficking UI Show less

To do Market Research on phone for the products offered by the company so as to asses the need of the client to offer them with our best.

: XML to HTML converter.(Using VC++) Objective : Converting the XML code into HTML webpage. Duration : 1st July 2007 - 27th August 2007 (8 Weeks)PROJECT UNDERTAKEN DURING B.TECH Project : Emotion recognition using speech. Duration : 2 months OS : Windows XP Language : Matlab Objective : To recognize emotion in speech. Team Size : 2COMPUTER INTELLECTSkill Type Skill NameBasics MS Office XP (Word, Excel… Show more : XML to HTML converter.(Using VC++) Objective : Converting the XML code into HTML webpage. Duration : 1st July 2007 - 27th August 2007 (8 Weeks)PROJECT UNDERTAKEN DURING B.TECH Project : Emotion recognition using speech. Duration : 2 months OS : Windows XP Language : Matlab Objective : To recognize emotion in speech. Team Size : 2COMPUTER INTELLECTSkill Type Skill NameBasics MS Office XP (Word, Excel, PowerPoint).Software Languages C, C++, VC++, Java Core, Matlab 6.0 .Operating System Windows 9x / NT, LINUX, Windows 98.Windows Server 2000/2003/Windows XP / Vista / Windows 7.RDBMS Tool MS SQL 6.0.Web Technology HTML/DHTML, XML/Internet Show less

Mba, It, Marketing

Activities and Societies: member of organizing committee of Swami Vivekanand debate club(national level) during MBA. With CGPA 3.1 out of 4

B.Tech, Computer Science

Activities and Societies: Active member of ISTE. (First Division). With 64.8% marks

12Th Standard, Science

first division with 70.2% marks

10Th Standard, Metric

With 62.8% marks