Amit Chakraborty Email & Phone Number

Kolkata, West Bengal, India

• Digital Campaign Management.• Running Paid Ads on Facebook and Instagram.• Running Paid Ads on YouTube and Google.• Campaign Conversion Tracking.• Running Paid Ads with Call To Action Buttons.• Campaign Reports Creation.• Campaign's Cost Optimisation.• Reaching Campaign Goals within given time-frame.• Digital Revenue Management.• YouTube Channel Management.• YouTube CMS (Music CMS and Entertainment CMS) Management.• YouTube Claims Management.• YouTube Asset Management.• Digital Media Strategy Development.• Overall Digital Assets Management.

Kolkata, West Bengal, India

• Managing and Planning online Marketing Campaigns.• Optimising Campaigns to generate optimum cost effective results.• Managing Overall Digital Assets of the Organisation.• Online Reputation Management of the Brand.• Running Lead Generation Campaigns on different Platforms (Facebook, Instagram, YouTube, Google, LinkedIn, LinkedIn Sales Navigator)• Managing online Awareness Campaigns.• Online Marketing Roadmap creation. • Website Management and Updation.• Keyword Analysis for running Google Search Ads.• Brand Persona Management.• Social Media Management and Marketing.

Kolkata, West Bengal, India

• Product Website Designing, Website Content Management.• Running Google Search Ads, and Performance Max Ads.• Handling Business WhatsApp and Managing Bulk WhatsApp campaigns & generating leads using Salesforce.• Handling Bulk Email Campaigns via Salesforce.• Running Paid Campaigns to generate Leads on the LinkedIn Platform. • Handling in Mails, Messages, and B2B Leads filtration using LinkedIn Sales Navigator.• Ideation of Social Media posts & getting the designs done with the help of an in-house Designer.• Co-ordination with Salesforce Implementation Vendor, Bulk WhatsApp vendor etc.

Kolkata, West Bengal, India

• Organization's CRM Software (Salesforce) Management. (Handling both B2B and B2C Data)• Integration of Various social media platforms with Salesforce. (LinkedIn, Facebook, Instagram)• Handling LinkedIn Sales Navigator to generate B2B Leads.• Data management on Salesforce. (data Uploading/Editing/Deleting as per business requirements)• Sending Bulk WhatsApp, Bulk SMS, and managing Bulk Email campaigns via Salesforce.• Handling Business WhatsApp Numbers, Sending Templated Bulk Messages, and Capturing Leads.• Generating various reports as per the business needs via Salesforce.• Managing Digital Assets of the organization and its various products like Websites, Social MediaPages etc along with Call Management via Salesforce, Tie up with Truecalller Business.• Social Media Page Management (LinkedIn, Facebook, Instagram, YouTube) of the organization's twoproducts named 'Agorae' and 'Jobs in Education' ('Agorae' is an Educational ERP Software and'Jobs in Education' is Job Portal dedicated to the Education Sector related jobs)• Various types of Paid campaigns management on all social media platforms (LinkedIn, Facebook,Instagram and YouTube)• Paid social media campaign optimization, generating reports of the paid campaigns, etc.• Managing various external vendors and service providers who are contributing to the organization.

Mumbai, Maharashtra, India

Worked with Bollywood Celebrity Singer Javed Ali to manage his Official YouTube Channel,Managing his Original Music Assets on YouTube, Managing his Digital PR, Handling of his social mediapages (Facebook, Instagram, Twitter) overall online reputation management.

Mumbai, Maharashtra, India

• Maintained Three YouTube Channels and Their Respective Social Media Pages. (Griebs Music,Griebs Music Assam, Griebs Music Bangla)• Was regularly putting copyright strike-down notices on Duplicate Uploads of their content.• Monetized and maintained Payouts of the YouTube Channel Revenues.• Responding to comments and queries of YouTube channel viewers.• Was running YouTube Ads to generate Views, Was Maintaining overall YouTube Channel hygiene.• YouTube Video Title, Tags, SEO Friendly Description making.• Social Media Campaigns Planning and executing Social Media Campaign's cost optimization.• YouTube Channel's Subscriber growth, Overall Organic growth management, etc.• Managing Music Label's Social Media Pages (Facebook, Instagram) including both Paid & organiccampaign management.

Kolkata, West Bengal, India

• Maintained Social Media Pages for their Production House, Films, and signed Artists.• Executed Organic, Paid Campaigns & Various contests on all social media platforms.• Ideation and Execution of various Contests on Social Media Platforms to engage more audience.• Maintained their Official YouTube Channel named “Dev Entertainment Ventures”.• Managed Monetization and Payouts, Claimed Duplicate Uploads, Strike Down their Full LengthMovie's Pirated Uploads on YouTube, Retracted Claims, and Rights Management.• Online Reputation Management for their in-house artists.• Online Behavior Analysis of their audience base and running campaigns according to thatanalysis to get the most of audience engagements.• Official Website & Wikipedia Page Management and Updating, Web Page Design, and Development.• Performed entire Digital Marketing Activities for Films: CAAMP (2017), COCKPIT (2017), KABIR (2018), HOICHOI UNLIMITED (2018), and PASSWORD (2019).• Executed collaborations with BookMyShow, Google, and other organizations.• Coordinated the Trailer launch event of the film CHAAMP at the Twitter India office (Twitter Blue Room).• Ideation and execution of various out-of-the-box campaigns/contests to engage more audience.• Execution of various SMS and WhatsApp Campaigns to generate traffic.

India

• I have worked with Celebrity Singers, Music Directors, and Lyricists as a Freelancer to perform their Digital Marketing and Social Media Promotion Activities. A few of them are Javed Ali, Sajid-Wajid, Mika Singh Sandeep Nath, Arko Pravo Mukherjee, Ash King, Deepak Adhikari (Dev), Aneek Dhar, Anwesshaa, Krishna Beuraa, Ketaki Mategaonkar, etc.• Handled both organic and paid growth of their Social Media Platforms (Facebook, Instagram, Twitter, and YouTube)• Managed various Artist, and Film Production House's Wikipedia and IMDb pages on regular basis.• I have provided Digital Audio Distribution Services along with CRBT Codes for various Hindi and Bengali Single Songs for various Indian Celebrity Singers though Horus Music, Orchard Music, and Believe Music as well.

Masters Of Computer Application (Mca), Computer Software And Media Applications, 76% (8.35 Dgpa Out Of 10)

Passed Master Degree in Computer Application (MCA) From 'Bengal College of Engineering & Technology - Durgapur' in 2012. It was.

Bachelor Of Computer Application - Bca, Computer Software And Media Applications, 79% (8.73 Dgpa Out Of 10)

Passed Bachelor Degree in Computer Application (BCA) From 'Murshidabad College of Engineering & Technology' in 2009. It was a full-time.

10+2, Computer Software And Media Applications, 60.40% (1St Division)

Stream Was: Science (Physics, Chemistry, Biology & Computer Application)

10Th, 73.75% (1St Division)

Additional Subject was: Computer Application.