As the Founder CEO, he has looked into the following activities -1. Branding and Packaging - Worked with various agencies to create the desired branding and packaging for the brand.2. Sales and Marketing -1. Social Media Management - Created and managed the social media accounts for the brand.2. Marketplaces – Worked on listing in Amazon and other marketplaces.3. Partnerships – Partnered with HalfCircleFull and The Disposal Company.4. Brand website created along with the design and development team.5. Product photoshoot – Hired and worked with professional photographer to create attractive photos for the brand.6. Content creation – Helped in creating textual and video content for the brand.7. Ad campaigns - Ran ad campaigns for the brand on Facebook and Instagram.3. Product formulation - Worked with a formulation team to create a range of products. Ran a testing process involving around 35 participants. Based on the feedback, 4 products created –1. Moisturizing Face Wash2. Hydrating Face Serum3. Brightening Face Oil4. Deep Nourishment Body Cream4. Handled basic Finance and Administration of the brand.5. Manufacturing –1. Coordinated with the manufacturer on several important points relating to the production.2. Helped in the procurement of raw materials.3. Received FDA approval for all the 4 products.4. Multiple visits to the factory in Vasai, Mumbai.6. Hired and worked with interns.Visit website – www.thepapayaproject.com

1. End to End Sales –A. Lead generation – Creation of leads through referrals, connections &cold callingB. Lead / Opportunity nurturing – Handling the leads / opportunities received through various sourcesC. Closure – Presented concept & solution to various clients2. Sales strategy –a. Contributed to the creation of various packages & pricingb. Created multiple sales presentations3. CRM –a. Contributed to the implementation of HubSpot CRM4. Sales event -a. Contributed to an event organized by CII & sponsored by HPS Wellness5. Daily & Weekly reporting

A role that involved 3 primary components -1. Lead generation to support Sales teama. Paid marketing campaigns on LinkedInb. Email marketing campaigns2. Brandinga. Newsletterb. Webinarc. Contributed to Social media and relevant platforms such as Blogs, Quora and Medium3. Experiencea. Website development – Revamped the website twiceb. Collateral – Case study and BrochureCollaborated with agencies and freelancers to deliver the above activities