Amit Edelstein Email & Phone Number

Tel Aviv District, Israel

New York, Ny, Us

New York, Ny, Us

Ra'Anana, Il

Growth, Tech and Strategy eCommerce Firm (B2B2C), specializing in growth of international SuperBrands;>> Led the firm’s acquisition deal and the entire merger process.>> Served as a strategic advisor to Senior Executives on Marketing, Technologies, and Customer Experience; resulted in high growth YoY.>> Provided innovative and agile solutions to key clients (e.g. initiated digital strategies, tactical plans, implemented cross-functional transformations); resulted in improved metrics (i.e. acquisition costs, retention, loyalty, workforce efficiency).>> Solely responsible for the Firm’s growth; boosted company revenue by 312%+ in two years.>> Optimized company resources (e.g. initiated an in-house development of Master Platform, slashed project time by half and improved delivery).>> Managing and Mentorship a team of 15 in-house experts of R&D, UX/UI and Marketing; managed tens of subcontractors and vendors.

Ra'Anana, Il

Tel Aviv, Center, Il

Hired to direct the Go-To-Market strategy of the company and accelerate company growth of an innovative B2B SaaS company with high-end cloud technology; member of senior management.>> Drove the company's growth and increased ARR by 410%; boosted manpower from 17 employees to 95 in just 3 years.>> Initiated strategic marketing direction (e.g. branding, messaging, value prop, positioning); resulted in attracting business lead, high conversion rates of new customers and strong partnership creation. >> Led the customer acquisition and retention and revenue operations (RevOps) processes; accountable for all revenue generation process; resulted in hundreds of revenue growth percentage and increase ARR, LTV and ARPU - YoY.>> Developed omnichannel customer journeys with lead nurturing processes, and executed demand generation initiatives (email campaigns, digital advertising, SEM and more); delivered >73% of sales-ready leads, reduced avg. sales cycle from 3.5 months to one month.>> Presented company solutions to strategic potential clients; run sales cycle from researching prospects to in-person meetings, pitching, consulting and negotiating; closed dozens of complex deals with key clients and partners in a range of industry verticals.>> Established the Marketing, Inside Sales, and Customer Success teams from scratch, including compensation plans and incentive programs; directed management and mentored of a multi-disciplinary team of 17 people, vendors and agencies.

Tel Aviv, Center, Il

>> Accountable for all digital marketing initiatives (e.g. Lead Generation & Nurturing, Marketing Automation, Account-Based Marketing, SEO, Email Marketing, Performance Campaigns, PR, Conferences and Technical Demonstrations.>> Led the innovation and advancement of the overall digital marketing agenda through the development and execution of a multi-year roadmap, product development, design, launches, and analysis of user behavior.>> Communicated the vision and value of new products to the sales team; supported the sales team and other partners.

Co-founded a browser-based collaboration product (SaaS), from the idea to paying customers. The company offers global conference calls, web conferencing and Online meetings, from any phone or computer with no installation.>> Successfully managed the startup vision, business plans, product roadmap, and UX/UI, along with product positioning, messaging and strategy.>> Developed effective marketing strategies to communicate the features and benefits of the new product to target customers (e.g. built on product messaging that sets the product apart from other similar products to offer a unique selling point).>> I Managed the lead generation marketing plan across channels – including display advertising, SEO, SEM, Email Marketing and data solutions, and run A/B and multi-variant tests to improve website CRO.

Disruptive Strategy

Bachelor'S Degree, Business Administration And Political Science