Lead global business development strategies, increase international market penetration, collaborate with cross-functional teams, establish strategic partnerships, mentor marketing specialists, and analyze market trends for data-driven strategies and ROI optimization.

Developed marketing plans, conducted market research, supported the sales team in lead generation, prospecting, and relationship management, and analyzed performance data for sales improvement.

Led integrated marketing campaigns, resulting in a 25% sales lead increase, conducted market research, and implemented digital marketing initiatives. Customized messaging and materials for regional teams, and reported campaign performance to senior management.

Identified and evaluated business opportunities, acquired new clients, developed market entry strategies, coordinated local and global trade shows, and established strong relationships. Conducted market research and competitor analysis for informed marketing strategies. Created sales materials, and worked on our product Decibel which includes Employee Data Management, Payroll, Employee Benefits, and other HRMS modules.