Amrita Mukherjee Email and Phone Number
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Customer Experience is an unique concoction of creating seamless, personalized brand experiences, across channels/platforms/devices and touch points. Forumulating this right mix creates the real competitive advantage for a brand. I am enjoying this journey of continuous learning in the field of Digital Marketing.
Digital Interakt
View- Website:
- digitalinterakt.com
- Employees:
- 17
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Manager - Customer Data Platform | Martech | Customer Success | Customer Engagement PlatformDigital Interakt Mar 2021 - PresentIndiaDigital Interakt and Rezultize are a part of Growthwave Software Solutions, a leading IT consulting firm with expertise in building cross-channel marketing interactions, helping brands deliver a great digital experience at every consumer touch point. https://digitalinterakt.com/Digital Interakt, head quartered in Hyderabad, India and Rezultize, head quartered in Dubai, U.A.E, specializes in Mar-Tech and Ad-Tech solutions. We help brands achieve real benefits from Customer Data Platforms, Marketing Cloud Platforms, Data Management Platforms and AI driven Customer Engagement Tools. We are certified partners of several industry leading Marketing Cloud, Customer Data Platform, Customer Engagement Platforms technology vendors.Tealium CDP | Data Strategy | Marketing Cloud | Salesforce Marketing Cloud | Acoustic | MoEngage | Oracle Marketing Cloud | AWS Pinpoint -
Business AnalystCognizant Jan 2015 - Apr 2020Kolkata, West BengalWorked as a Business Analyst for the RCGTH vertical. Key responsibilities included:1. Providing the Executive Leadership team quarterly with high level insights on major wins and losses for deciding company’s growth strategy2. Leading the research on strategically important accounts, their stakeholders and involved competitors across RCGTH, BFS and Tech verticals for deal pursuits and proactive opportunities3. Framing strategies based on previous wins/losses to support deal closures worth $600Mn+ annually4. Managing a team of researchers with diverse experiences and backgrounds5. Responsible for knowledge management, skill retention, and internal/external recruitments in the team -
Management TraineeTata Consultancy Services Feb 2014 - Jan 2015Kolkata Area, IndiaWorked with Resource Management Group of TCS - a defined corporate resource management group which manages resource allocation, mobility and career progression. The primary responsibilities for the position were:- Responsible for the end to end staffing for major Business Units—Media and Entertainment and Hitech- Employee Pyramid: To manage right employee mix at project and Unit level for improving margins- Audit & Compliance: Driving system compliance and ensuring that all the fulfillment happens through the system in place- Daily tracking of the unallocated associates on the bench and ensuring that correct reason for unallocation are being updated in system- Onboarding activities for new joinees with TAG- Talent Management and Employee Engagement: Actively contributed to TCS Pulse initiatives -
Research AssistantIndian Consulate,New York Jul 2013 - Dec 2013Manhattan, New York•Organized events- seminars on women related issues, function to honor Asian Businessmen.•Assessed project proposals - cost benefit analysis, allocation of funds, scope of private sector in a few projects in Pakistan and a few other similar ones•Studied the possibility of Human Resource Restructuring in the Consulate and made suggestions•Made reports for reference of DCG, Consul General- on Indian economy, details of India -US relations, empowerment of South Asian women, how to assist the foreign NGOs USA to connect and collaborate with Indian NGOs•Prepared speeches and talking points for DCG for various events
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Placement CoordinatorIndian Institute Of Technology, Kharagpur Oct 2011 - Dec 2012Kharagpur Area, India•Management Intern at PwC•Intern at TATA STEEL•Debating society member,IIT Kharagpur•Project on Monsanto's GM crops business in India, pointing out the Corporate Governance issues•Project on Linking Innovation Management. Knowledge Management and Learning Organizations, Strategic HR •Worked as a freelance trainee under an Advocate of Calcutta High Court, dealing with DOMESTIC VIOLENCE ACT •Coordinator, SAMANJASYA, the CSR Management fest of VGSOM, IIT Kharagpur,2011-12•Sponsorship and event coordinator, Anoogoonj 2011, IIT Kharagpur,2011-12 -
Management InternPwc May 2012 - Jul 2012Mumbai•Performed Job Evaluation of Executive Assistants to Partners of the organization.Visited offices in Mumbai,Gurgaon,Bangalore,Hyderabad,Kolkata to interview EAs for the study•Prepared a Job Description with the variations based on Location, Line of Services and Complexity of the Office handled.•Determined current Partner to EA ratio in the organization and did a study on the utilization of the EAs•Suggested the Training and Development needs for the EA group -
Management InternTata Steel Dec 2011 - Feb 2012Jamshedpur Area,Kolkata.Interned with Corporate HR division under the leadership of Chief Group Human Resources at TATA STEEL,Jamshedpur Area:•Did a strategic study of macro scenario affecting the Indian Steel industry•Studied reports published for industry by various sources •Analysed the demand-supply gaps in the quality of workforce required by TATA STEEL by the year 2020 -
Masters In EconomicsJadavpur University Jun 2009 - May 2011Kolkata•Did a Financial ratio analysis on the Indian Capital Goods sector, Accounting project•Did a study of 'The factors determining the choice of mobile phone model'using SPSS software•Did a study on Registration of tenants and its impact on agricultural yield-A study of ‘Operation Barga’ in West Bengal post 1977,using regression analysis in Stata software•Worked as Freelance trainee with an Advocate at Calcutta High Court -
Management InternTata Steel May 2010 - Jul 2010Kolkata Area, IndiaInterned with CP-IR group,TATA CENTER Kolkata:•Did FIBRES analysis,including forecasting of technology,strategic planning for growth•Did a competitor analysis,marketting/sales,financial indicators an Indian steel company.
Amrita Mukherjee Skills
Amrita Mukherjee Education Details
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Master'S Of Business Administration (M.Ba.) , Human Resource Management -
8.75 Cgpa In Masters Course -
Bhavans Gangabux Kanoria Vidyamandir(Bgkv,Saltlake,Kolkata)89% -
Holy Cross SchoolSchool
Frequently Asked Questions about Amrita Mukherjee
What company does Amrita Mukherjee work for?
Amrita Mukherjee works for Digital Interakt
What is Amrita Mukherjee's role at the current company?
Amrita Mukherjee's current role is Manager | Helping brands deliver data driven experiences | Customer Data Platform | Martech | Customer Success | Growth| Strategic Alignment |.
What is Amrita Mukherjee's email address?
Amrita Mukherjee's email address is am****@****ail.com
What schools did Amrita Mukherjee attend?
Amrita Mukherjee attended Indian Institute Of Technology, Kharagpur, Jadavpur University, Bhavans Gangabux Kanoria Vidyamandir(Bgkv,saltlake,kolkata), Holy Cross School.
What are some of Amrita Mukherjee's interests?
Amrita Mukherjee has interest in Music, Writing, Reading.
What skills is Amrita Mukherjee known for?
Amrita Mukherjee has skills like Strategy, Analysis, Human Resources, Training, Management, Instructional Design, Content Development, Resource Allocation, Content Management, Editing, Web Editing, Writing.
Who are Amrita Mukherjee's colleagues?
Amrita Mukherjee's colleagues are Sarala Rani Allam, Sushma Gaddameedhi, Ravindra Nookala, Nikhil Gudladona, Himabindu Koya, Vamsi Krishna.
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