* Lead marketing, communications, and PR efforts to increase engagement and grow awareness* Lead a team of 10 and multiple vendor relationships* Maintain brand identity* Guide internal communications and crisis response * Develop integrated communications plans in collaboration with other departments* Draft and review press releases, social media posts, marketing materials, annual reports, executive communications and speeches, web content* Oversee web design with a… Show more * Lead marketing, communications, and PR efforts to increase engagement and grow awareness* Lead a team of 10 and multiple vendor relationships* Maintain brand identity* Guide internal communications and crisis response * Develop integrated communications plans in collaboration with other departments* Draft and review press releases, social media posts, marketing materials, annual reports, executive communications and speeches, web content* Oversee web design with a focus on user experience* Align marketing approaches with the institution's strategic plans and measure results* Drive lead generation resulting in a 100% increase in applications* Conduct research to understand customer needs and values* Create and execute advertising plans: print, digital, social media* Oversee SEO, organic social media, and email campaigns * Develop and manage marketing budget, resources, and vendor relationships* Establish targets; monitor and report progess Show less