festiVOL™ - Event Labor Management: Revolutionized - www.festiVOL.net/eventsConceptualized and launched the festiVOL™ event labor management software system◇ Designed a first-in-class event labor management solution and created a software to meet its needs◇ Provided UX design and function conceptualization to offshore development team - managed team to complete development, prevented scope creep & maintained budget◇ Agile SCRUM leadership across team -> uniquely playing role of product owner and project manager◇ Outlined function specification, cross-referenced current functions and scripts for conflict◇ Produced all technical copy: Sales, UX Copy, Marketing, PR◇ Designed and implemented marketing strategies◇ Facilitated key partnerships - including Spectrum partnership with Eventbrite Ticketing◇ 98% client retention rate - the system is bar-none in event labor management◇ Marketing, Advertising, Client Management, Contract Negotiations, Proposals◇ Consulting on Event Labor Best Practices

Built a highly successful fan labor management software system from the ground up for in-house use & grew the program into a licensable industry-leading software.SERVICES:Developed and executed multi-faceted programs, specializing in fan labor or work/trade programs for large-scale music festival/events, working in a dynamic, fast-paced environment with an intense level of stakeholders. ◇ Increased Work Exchange Team, LLC revenue by 20x, in per-client contracting◇ Maximized client retention with dynamic offerings to adapt to industry trends◇ Established time tables and project deadlines◇ Created and implemented overall program specifications including tasks, resources, guidelines, and other inputs◇ Built framework and business plan for future growth models ◇ Grew a loyal, engaged following for the Work Exchange Team and client events through strategic marketing campaigns - at 500,000 subs current◇ Managed all company marketing efforts, including HTML email campaigns and social media content, and strategic marketing partnerships and sponsorships.◇ Proposal Writing, Contract Negotiations

STREETSHIMONTurning on the power of fans - developed a grass-roots marketing software that created marketers out of everyday music fans.*Conceptualized and worked with development teams to create a software platform for the management of fan-initiated grass roots promotions across a variety of outlets (online & offline).* Designed platform based on strategic marketing 'actions' released to fans based on zip code radius* Created nationwide and area-specific marketing actions for a variety of campaigns for large music festivals and events, as well as artists and bands* Created all digital content* Proposal writing and contract negotiations with artist and festival management* Compiled reports and analytics for each campaign* Hired and managed team of 15 interns and created a management system to effectively distribute hundreds of marketing actions nationwide and manage approvals of actions submitted by fans* Created and managed online store where fans could trade in points earned completing actions for music festival tickets and related merchandise - created and implemented point value system

Curation, creation, implementation, and logistics and management of activities, workshops, and experiences incorporating popular artists and their fans, enhancing the fan experience and promoting activations at large-scale destination events.- Negotiations with artist management- Expertise in creating money-can't-buy experiences- Directed and led activations from conception through full scale production