Conceptualize, Produce and Oversee all Edit for women’s lifestyle programming for E! Online including the E! Style Collective, Branded and Native Content for E! Online with extension pieces for E! News and Pilots for Original Digital Lifestyle Programming. Developed, Built and Supervise the Digital Video Team. Built out and currently oversee the Digital Crew and Digital Editors for Women’s Lifestyle Content. Developed all Digital Protocols for Digital Crew and Edit Teams, Shooting and Editing Standards, Legal Protocol, Social Media Protocol, Internal Review Process and all Digital Branded Content Protocols for both LA and NYC offices.

Conceptualize, Produce and Oversee all Edit of Branded and Native content for PopSugar. Creating trending digital content within the footprint of hundreds of international and national brands including Levi’s, Pantene, Jell-O and Cascade. Oversee the edit process for all pieces and develop unique custom graphics that support the visual content of the piece and optimize each video for mobile consumption.Created the Original Photography Program for Branded and Native content for PopSugar Conceptualize Native and Branded content for use on various social media platforms, digital spaces and for promotional purposes by multiple international and national brands and PopSugar. Create full service photography packages including videos for Instagram and GIF’s.

Conceptualize, shape programming directive and oversee all Lifestyle Programming for PopSugar Now including segments for Food, Fitness, Beauty, Health, Style, Fashion, Entertaining and Home.Conceptualize, Produce and oversee Edit of at least one Lifestyle Segment for each day’s show in addition to unique pieces specifically curated for Awards Show specials including Golden Globes, SAG Awards, Grammys and Oscars.Multiple Lifestyle Segments have stood alone on the web and trended breaking the 1 Million-view mark in under 4 days and have been picked up and featured by other on- line outlets.

Twice Emmy Nominated 2 Hour Daytime Television Talk Show Hallmark ChannelConceptualized and Co-Produced all theme shows and series for Seasons 1 & 2 of Home and Family, including the Primetime Wedding Special. A 2 Hour special that included 200 guests of the Bride and Groom and was worth $300,000, all of which was secured in trade.Created and brought in continuing support and contributions from International and National brands.

Broke news on Red Carpets, at celebrity events, in one-on-one celebrity interviews and on the ground as a back reporter for various celebrity outlets including In Touch Weekly, OK! Magazine and Hollywood Life.Had hundreds of stories become cover stories and cover chips for various celebrity magazines.Did the final interview ever conducted with Brittany Murphy which became In Touch’s highest selling issue of 2009.Created and grew various relationships across the country with celebrities, authors, publicists, agents, handlers, reporters, musicians, etc in order to be able to break news and confirm stories obtained by sources.Covered all major Awards Shows including but not limited to Oscars, Grammys ,Emmys, Golden Globes, People’s Choice, Teen Choice, BET Awards, Palm Springs Film Festival, BAFTA’s