Amy Barnum Email & Phone Number

Long Beach, CA, US

Long Beach, California, United States

• Purchase and resale of second hand home goods; identifying profitable items that suit the colorful boutique branding of Friendly LBC Vintage. Internet sales via Etsy with Star Seller status. Brick and mortar.
• Managing social media; styling and photography of products, graphic design, copywriting and paid advertising; original Reels content creation (e.g., "Shop With Me", "Take a Tour of My Booth", etc.) and utilization of.
• Customer service; responding to inquiries in a timely manner, resolving order issues
• Packaging and shipping of Etsy sales

Huntington Beach, CA

• E-blast graphic design and content creation; created attention-grabbing visuals, engaging product collections and copy to drive sales of adult novelty products (B2B)
• Branding and packaging; managed brand portfolio of 45 lines, ensuring branding remained consistent across channels, product packaging and associated materials; copyediting and proofing
• Webpage creation and management (non-developer); directed development of design, layout and content for brand websites. Added and updated product pages, news and more via Miva and WordPress
• Managed social media content; Twitter and Facebook for B2B customers and Instagram for end users
• Print advertising; managed advertising calendar and publisher relationships, provided creative input and content for print ads
• Publicity; worked with publicist to create press releases and create pro-brand editorials for trade magazine

Torrance, CA

• Brought premium consumer electric products from development phase to launch and beyond; e.g., the Home Bakery Maestro® Breadmaker, for which we created exclusive recipes, a dedicated product page, a series of.
• Coordinated trade shows, associated logistics and outreach; generated leads by introducing Zojirushi products to buyers in the housewares and tabletop, outdoor and gift markets
• Managed social media accounts (Facebook, Instagram, Twitter, YouTube); increased Facebook likes by 144% through effective platform management, improving content and paid social media advertising campaigns
• Supported sales by creating media and materials that educated retailers and consumers in order to drive sales; e.g., product videos, sales sheets, and creation of Amazon A+ page content

Gardena, CA

• Worked in tandem with marketing to collect customer requests and complaints for use in the modification of (then-) current product production and future product development
• Fielded a wide variety of inquiries from Zojirushi customers; advised on the use and care of products, answered recipe questions, and used detailed product knowledge to help with product selection
• Used mechanical and materials knowledge to remotely identify product issues and troubleshoot problems

Orange County, California Area

• Assisted and upsold customers on high-end fashion and accessories
• Utilized client book to make email blasts and phone calls to create sales opportunities

Bachelor'S Degree, Japanese

Associate'S Degree, Humanities