Amy Buchanan, Mba Email & Phone Number

Norman, Ok, Us

•Presidential Communications-Research, write, edit and distribute executive communications: talking points, speeches, video and program scripts, letters, quotes and op-eds-Collaborate on content and thought leadership strategy for the President’s social media, podcast, speaking engagements and overall brand strategy•University Communications-Provide strategic guidance to executive officers and college deans-Develop complete communications plans with the goal of streamlining messaging university-wide-Assist with crisis communications planning and execution

•Strategic communication, marketing and brand management-Developed and implemented comprehensive communications plans-Responded to all media and information requests (100+/year)-Managed five social media accounts and departmental website-Served as copywriter and copy editor for departmental communications-Used digital and traditional media to craft stories to connect with internal and external audiences while reinforcing the departmental brand-Crisis, reputation and issues management adviser •Project management-Oversaw workflow of events, publications, projects and menu design at 25 dining operations -Managed strategic marketing and branding for freshman and upperclassman housing options: four Residence Halls, two Residential Colleges and two apartment complexes -Ensured departmental recruiting, branding and promotional efforts were aligned with all stakeholders’ initiatives and industry trends •Staff oversight-Managed operations for full-time staff and student interns

• Managed communication and branding for the National Weather Center and the OU College of Atmospheric and Geographic Sciences.- Distributed an average of 5 news releases, media alerts, and announcements per month with media hits ranging from local to national coverage.- Published the college’s internal newsletter to an audience of more than 1,000.- Led the National Weather Center’s national branding strategy initiative. • Managed OU’s presence, donations and budget for the American Meteorological Society’s meeting.- Developed a dynamic tradeshow display seen by more than 2,500 attendees.- Planned OU’s annual alumni and business reception for more than 1,100 guests. • Organized local and national educational outreach activities.- Partnered with Discovery Education to host a virtual field trip of the National Weather Center for more than 30,000 children.- Arranged booth activities at the American Meteorological Society’s WeatherFest.• Served as the media coordinator for field research experiments.- Coordinated national and international media for OU scientists for VORTEX2, the largest tornado research project in history.• Supervised student employees.

• Developed initial branding materials and strategy for the newly established center.• Managed the marketing budget, internal and external communication and outreach.

•Performed basic accounting functions•Reconciled accounts•Recorded invoices

•Updated and maintained media contact lists•Tracked client media hits•Drafted content for websites and news announcements•Provided event support

Master Of Business Administration - Mba

Bachelor Of Arts In Journalism, Public Relations

Bachelor Of Business Administration, Marketing