Amy Farrington Email & Phone Number

New South Wales, Australia

Sydney, New South Wales, Australia

Sydney, Australia

- Marketing consultants for small & medium business's offering marketing workshops, marketing strategy, outsourced marketing monthly retainer packages and a range of creative services - Creating marketing plans that bring small business's visions to life and connect them with their customers. - Ongoing management of marketing/advertising strategy and implementation across appropriate online and physical channels- Design and development of Wordpress websites- Plan and execute… Show more - Marketing consultants for small & medium business's offering marketing workshops, marketing strategy, outsourced marketing monthly retainer packages and a range of creative services - Creating marketing plans that bring small business's visions to life and connect them with their customers. - Ongoing management of marketing/advertising strategy and implementation across appropriate online and physical channels- Design and development of Wordpress websites- Plan and execute content calendar and email marketing campaigns- Provide ongoing optimisation recommendations for increased acquisition, conversion and retention Show less

Sydney, New South Wales, Australia

Sydney, Australia

- End to end management of TV, Retail Catalogues & other media requirements- Management of marketing calendar - Creation of social media strategy (management of social influencers)- Working directly with the in house creative team- Management of agency relationships- PR

Sydney

- Develop digital strategy for Retail Finance- Project management (current); key stakeholder in implementation of Sitecore 8 accross all brand websites- Develop and implement content strategy- Utilise digital analytics to measure and report ROI & UI across website activity- Finance digital brand custodian- Partners; Aligned One Toyota strategy- Supplier Management; management of multiple external agencies - Internal stakeholder management

Sydney, Australia

- Website Development and management across multiple sites (Toyota Finance and Insurance, Toyota Fleet Management and Toyota Novated). Implementation of content and site optimisations for increased conversion and customer acquisition, retention and advocacy. - Digital Acquisition; Management of SEM/SEO strategy across multiple brands- Digital Retention; Google analytics reporting, Tag Manager - Project implementation; Transition of multiple websites to Sitecore Experience Platform… Show more - Website Development and management across multiple sites (Toyota Finance and Insurance, Toyota Fleet Management and Toyota Novated). Implementation of content and site optimisations for increased conversion and customer acquisition, retention and advocacy. - Digital Acquisition; Management of SEM/SEO strategy across multiple brands- Digital Retention; Google analytics reporting, Tag Manager - Project implementation; Transition of multiple websites to Sitecore Experience Platform (CMS)- Increased brand awareness and advocacy through integrated marketing campaigns; activation across multiple channels and mediums- Partners; Aligned One Toyota strategy- Supplier Management; management of multiple external agencies - Internal stakeholder management Show less

Sydney, Australia

- Implement brand initiatives to increase customer acquisition, retention and advocacy; Launch of three integrated brand campaigns across Toyota Finance, Toyota Insurance and Toyota Fleet Management. - Increase internal brand awareness and advocacy; implementation of internal brand strategy, co-ordination of nationwide brand launch events - Launch and coordination of Internal Comms in the form of a Television Show 'It's Happening' - Coordination of Direct mail campaign for Toyota… Show more - Implement brand initiatives to increase customer acquisition, retention and advocacy; Launch of three integrated brand campaigns across Toyota Finance, Toyota Insurance and Toyota Fleet Management. - Increase internal brand awareness and advocacy; implementation of internal brand strategy, co-ordination of nationwide brand launch events - Launch and coordination of Internal Comms in the form of a Television Show 'It's Happening' - Coordination of Direct mail campaign for Toyota Extra Care- Lead development and implementation of web to print dealer advertising platform - Management of national dealer networks Point of Sale and merchandise- Manage marketing service request - Budget management and administration Show less

- Implementation of Sponsors game day marketing activities- Creation and implementation of the Inaugural Sydney Swans Business Lounge- Implementation of a customised CRM system - Liaising with corporate customers; corporate boxes and suites - Administration tasks

Certificate Iv, Life, Business & Wellness Coaching

Bachelor’S Degree, Business/Commerce, General, Bachelor

Bachelor of Commerce majoring in Marketing and Management

High School, Uai 95.2

Activities and Societies: Debating Captain Leadership Team