Amy Kaplan Email and Phone Number
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Motivated and accomplished leader with exceptional communication and project management skills. Collaborative, diplomatic, highly organized, and detail-oriented.
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Director Product ManagementAdp Jul 2015 - PresentParsippany, Nj• Manage software product life cycle for features that facilitate HR and compliance capabilities• Define the product roadmap based on customer feedback, business value and user research • Convey requirements and priorities to scrum teams, ensuring delivery of sprint and release goals• Articulate value proposition to stakeholders and customers via product demos, videos, and webinars• Collaborate with marketing, sales, and service on launch activities and ongoing market-facing support -
Product ManagerAdp Jul 2014 - Jul 2015Parsippany, Nj• Wrote user stories and acceptance criteria to identify product features and user experience design• Oversaw product backlog by evaluating business priorities and technical requirements
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Director Product ManagementLexisnexis Martindale-Hubbell Apr 2008 - Oct 2013• Managed P&L for $15 million portfolio of digital advertising products on Lawyers.com• Successfully launched multiple products, exceeding sales goals by 15%• Evaluated product pricing relative to competition and value delivered; analyzed customer ROI • Implemented market research project to gain insights into customer needs and new opportunities
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Product ManagerLexisnexis Martindale-Hubbell Oct 2005 - Apr 2008• Led creation and launch of B2C website to pilot pay-per-lead advertising; achieved $350,000 revenue• Defined business requirements and vision for website prototype design and functionality• Partnered with legal to draft terms and negotiate partnership contract with third-party vendor• Guided pricing and sales compensation plan, working with finance and sales operations• Developed sales training and determined revenue targets, sales motion and incentives
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Senior Marketing ManagerLexisnexis Martindale-Hubbell May 2002 - Oct 2005• Supervised paid search marketing with third-party agency, optimizing keywords and conversion rates• Increased Lawyers.com website visitors by 30% over three years• Established new partnerships with publishers and agencies, negotiated contract terms, oversaw campaign implementation, tracked and analyzed traffic growth, and reported results• Managed product marketing, including direct marketing for lead generation
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Assistant Marketing ManagerLexisnexis Martindale-Hubbell Jun 2000 - Apr 2002• Coordinated print advertising with a $1 million budget; securing ad space in legal trade publications
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Senior Associate EditorLexisnexis Martindale-Hubbell Apr 1998 - May 2000• Supported desktop publishing for the Martindale-Hubbell Law Directory and prepared professional listings for martindale.com, including copy editing, formatting, layout design and proofreading
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Editorial AssistantAmerican Cancer Society Aug 1997 - Apr 1998• Guided peer review process with oncology specialists to compile original research for publication in “Cancer”, one of the oldest peer-reviewed journals in oncology -
BuyerBaker & Taylor Books Jun 1993 - Jul 1997• Managed lifecycle book buying from major national publishers, negotiating discounts with sales representatives, analyzing sales forecasts, evaluating sales results, and controlling inventory levels -
Research AnalystBaker & Taylor Jun 1991 - Jun 1993• Maintained currency and accuracy of serial publications database
Amy Kaplan Skills
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Frequently Asked Questions about Amy Kaplan
What company does Amy Kaplan work for?
Amy Kaplan works for Adp
What is Amy Kaplan's role at the current company?
Amy Kaplan's current role is Director Product Management at ADP.
What is Amy Kaplan's email address?
Amy Kaplan's email address is am****@****xis.com
What is Amy Kaplan's direct phone number?
Amy Kaplan's direct phone number is +142597*****
What schools did Amy Kaplan attend?
Amy Kaplan attended Fairleigh Dickinson University, Rutgers, The State University Of New Jersey-New Brunswick.
What skills is Amy Kaplan known for?
Amy Kaplan has skills like Product Management, Online Marketing, Marketing, Product Marketing, Cross Functional Team Leadership, Management, Digital Marketing, Product Development, Advertising, Strategic Partnerships, Leadership, Strategy.
Who are Amy Kaplan's colleagues?
Amy Kaplan's colleagues are Debra Plumley, Gurjant Singh, Elias Macias, Hope Casale, Joel Tennenberg, A S., Carol Prerana Zenetha.
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Amy Kaplan
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