Amy Hubbell Email & Phone Number

New Orleans, La, Us

New Orleans, Louisiana, United States

Designing, building and leading the Intelligence Center for the agency, an always-on Brand Joy Lab that develops, gathers and harvests insights around Joy and its impact in culture and on consumers and business results. We’re creating a system for identifying opportunities to optimize Joy within all the ways prospects and customers experience a brand, zeroing in on the most powerful means of elevating Joy, and building a system for measuring and monitoring Joy within categories, for prospects, clients and their competitors. In summary, we’re up to our eyeballs in Joy!

New Orleans, Louisiana, United States

For individual clients and agencies, I tackle challenges that demand specialized skills. Quick and easy scoping and kickoff, exceptionally high-quality insights and actionable results.

New Orleans, Louisiana, United States

Built analytics, search and research capabilities, developing each as core competencies of the increasingly digitally-focused agency.

New Orleans, Louisiana, United States

Led customer insight team that moved clients and colleagues to stronger, more compelling brand positioning and more effective marketing communications. Helped implement and integrate customer insight, research, testing and optimization efforts that constantly improved marketing effectiveness.

Provided management consulting, strategic planning, customer strategy, market analysis and CRM implementations. Position clients to drive profitable growth by - Identifying key challenges and opportunities and prioritizing the initiatives required, those that will deliver the most value to the client and its customers- Shaping customer strategies, designing & executing profitable marketing, sales and service programs- Leading CRM implementations that align people, processes and technologies with customer and company strategies

San Francisco, California, United States

Senior Manager in CRM and Strategy practices. Provided consultation to major financial services clients on customer strategy, marketing/sales/service and customer insight. Created and implemented customer relationship development strategies for leading global businesses including Visa and Wells Fargo. Worked with clients and project teams to increase the value of both business-to-consumer and business-to-business relationships.

Developed a customer insight program and team that:-Pioneered AI, predictive modeling, segmentation, lifetime value and best-next-product applications for bank marketing -Garnered industry-wide acclaim for innovations in insight-driven marketing-Was credited by investment analysts as a key driver of the bank’s record-setting acquisition price-Expanded customer analytics efforts beyond marketing applications to drive management decisions across the organization-Increased the organization's customer focus and the value of client relationships, generating significant media and analyst attention for the bank-Developed strategies to increase the bank's profitability, and tactical approaches for executing those strategies

Master Of Business Administration - Mba

Bachelor Of Arts - Ba, History