Customer-centric, results-driven executive with a passion for leading teams and creating operational excellence. Expertise in delivering digital marketing solutions that strengthen brands by leveraging consumer insights and performance channels. Specialized in business strategy, organizational planning, resource management, and client management/customer success. Experience across a multitude of verticals (Retail, Financial Services, CPG) and Fortune 100 companies.
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Executive Vice President, General Manager (Managed Services)Goodway Group Sep 2023 - PresentNew York, New York, Us -
Senior Vice President, Client ExperienceGoodway Group Jan 2023 - Sep 2023New York, New York, Us -
Freelance ConsultantSelf-Employed Sep 2022 - Dec 2022
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Svp, Customer SuccessPersado Sep 2021 - Aug 2022New York, New York, UsLed, grew, and scaled a team of 60+ CS professionals in a high-growth environment. Delivered high value business outcomes to enterprise customers by bringing the Power of Words to life through AI. -
Head Of Resource ManagementPublicis Media Jan 2021 - Sep 2021London, England, GbWhile at Performics (a Publicis co.), I was tapped to join a high-profile cross-agency task force that managed workforce demands across its parent-company, Publicis Groupe U.S., through the earliest stages of the Pandemic. From there, I moved into the newly formed Head of RM role to launch the first of its kind centralized resource management practice across all Media agencies.• Developed and scaled prioritization practices across population of 5000+ employees.• Worked with Groupe CFO to manage net headcount forecast.• Introduced workforce management platform to enable 20% faster time to fill (TTF). -
Chief Operating Officer, U.S.Performics Oct 2017 - 2021Paris, FrOversaw agency operations in the U.S., including service delivery, resource management, and business operations. • Drove double-digit top-line growth YOY. • Managed strategic initiatives cross-functionally.• Partnered with CFO to prioritize investments and workforce against financial commits.• Launched global services delivery onboarding over 100 teammates across 3 offshore markets. -
Evp, Agency SolutionsPerformics Jan 2017 - Oct 2017Paris, FrLed a team of 10 operations team members accountable for enablement of professional services delivery.• Created resource management practice, scaling function to service 600+ employees in launch year.• Reinvigorated GTM strategy and secure a top rating in Forrester Search Wave 2017.• Centralized performance marketing services across Publicis Media at Performics. -
Senior Vice President, Client SolutionsPerformics Oct 2014 - Jan 2017Paris, FrLed team accountable for organic growth and retention for Fortune 500 clients across financial services, automotive, and CPG. Managed a portfolio of clients and talent while performance marketing expanded to Programmatic and Social. • Managed 60% of agency revenue across the Central and East regions. • Created and rolled out a strategic account management framework leveraged across the agency, resulting in net retention > 110%.• Collaborated with engineering team to ensure capabilities met the market and customer demands. -
Vice President, Client SolutionsPerformics Jun 2011 - Oct 2014Paris, FrManaged and grew portfolio of clients and team of Account Directors to deliver search marketing programs.• Managed and grew Central region accounts.• Partnered with key vendors to shape relationships supportive of joint growth plans.• Hired, trained, and onboarded new team members to CS. -
(Group) Account DirectorPerformics Mar 2007 - Jun 2011Paris, FrArchitected high value performance marketing programs across Paid and Organic Search.• Conducted strategic account planning ensuring delivery against client stated KPIs.• Ensured flawless execution across biddable media campaigns with > 99% accuracy.• Pitched and onboarded new clients. -
Account ExecutiveSynovate 2004 - 2007OoManaged and delivered enterprise market research programs to portfolio of QSR clients. -
Project ManagerIri 2001 - 2004Chicago, Il, Us -
Systems AnalystMcmaster-Carr 1998 - 2000Elmhurst, Illinois, Us
Amy Krauss Education Details
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Miami UniversityDecision Sciences; Management Information Systems
Frequently Asked Questions about Amy Krauss
What company does Amy Krauss work for?
Amy Krauss works for Goodway Group
What is Amy Krauss's role at the current company?
Amy Krauss's current role is Executive Vice President at Goodway Group.
What schools did Amy Krauss attend?
Amy Krauss attended Miami University.
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