• Oversee marketing and communication efforts for Corps of Cadets • Manage all communication, processes and requests between vendors, agencies, merchandising team and 7-Eleven Marketing with regards to POS materials, programs and overall marketing support for 7,200 stores • Execute programs (proprietary and vendor funded) across several different mediums including in store, grass roots and online efforts• Addressed approximately 300 students per semester on topics including resume writing, interviewing and networking• Created and implemented brand identity and marketing campaigns for West Texas A&M Student Government• Constructed budgets and strategies for marketing campaigns, coordinated multiple committees to assist with campaign executions• Acted as public relations liaison representing the university in professional settings and interacted with visiting dignitaries and corporate executives• Organized and coordinated events of all sizes and successfully recruited participation in various events• Communicated and interacted with high profile leaders at local, state, and national levels