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Experienced marketing professional in driving revenue and local store lead generation using both traditional and digital advertising. Extensive background in retail, restaurant, healthcare and franchising. Also, experience in automotive and packaged goods. Career includes both Corporate and Advertising Agency positions.Specialties: Strategic and Promotional PlanningMulti Channel Integrated MarketingField MarketingDirect Marketing Strategy/ExecutionBrand Positioning and Consumer researchWeb DevelopmentLocal Store Lead GenerationDigital Advertising/SEM/Email Marketing/Social MediaLifecycle Customer Loyalty ProgramsSweepstakes DevelopmentStore Manager ContestsBroadcast Buying TV and Radio Production print productionAgency and Vendor Negotiations and ManagementCross Functional Team BuildingStaff Leadership and TrainingBudget Forecasting and ManagementPresentation Skills
Ready Rabbit Delivery, Llc
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Business OwnerReady Rabbit Delivery, Llc Jul 2019 - PresentGarland, TxDelivery Service Provider contracted to deliver Amazon Prime packages in the Dallas area.
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Account SupervisorLaunch Agency Dec 2016 - Jul 2019United States -
Marketing ConsultantKahlich Internet Consulting Nov 2015 - Apr 2017Richardson, Texas
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Marketing DirectorTrue Health Diagnostics Sep 2014 - Oct 2015Frisco, TexasAn advanced diagnostics laboratory specializing in detecting early risk for cardiovascular disease, diabetes and other chronic disease. -
Director Of MarketingRent-A-Center Franchising International, Inc. 2006 - Jan 2014Dallas/Fort Worth AreaRent-A-Center Franchising International, Inc, (A franchisor of 220 rent to own furniture/electronics/appliances stores and wheel and tire stores throughout the United States)• Built strategic marketing programs for franchisees. Developed and communicated promotions and tools to drive prospect traffic, increase revenues, retain and win-back customers.• Inbound and outbound advertising tactics including SEO, online search, social media, email, direct marketing and local store marketing. Drove deliveries with internal store contests. Increased participation of monthly promotions among franchise system by 34%. • Revitalized creative with award-winning campaigns. In 2012 won GOLD for “Campaign”, “Website” and “Agency produced Best in Show” at APRO RAE Awards. -
Director Of MarketingPizza Inn 2001 - 2006Dallas/Fort Worth AreaPizza Inn, Inc. - The Colony, Texas (Franchisor of 400 company-owned and franchise restaurant chain with 43MM in revenues.)•Recommended and implemented new brand positioning research, brand standards and new positioning guide for franchisees.•Worked closely with operations and food innovation teams to test markets for new products and programs. Developed test guidelines and marketing tools to support test, as well as collected customer feedback and sales results. •Created yearly promotional calendar and advertising including marriage mail, direct marketing, TV and radio. Developed comprehensive Pizza Inn guide to local store marketing. -
Advertising Account SupervisorTm Advertising / Temerlin Mcclain 1994 - 2001Dallas/Fort Worth AreaWorked on branding initiatives and advertising for national accounts: Subaru, JCPenney and GTE.• Supervised launch of JCPenney’s new corporate brand image in a 1999 campaign titled “The Look. Look Who”, which resulted in double-digit sales gains for majority of featured on-trend merchandise.• Managed the strategic development for JCPenney’s home department private brand, The JCPenney Home Collection, including positioning, research, media and creative development.• Designed and executed new Volkswagen Beetle giveaway promotion to launch new JCPenney towel, resulting in 20%+ sales gains for the Home Division. -
Advertising Account ExecutiveTracylocke / Tracy Locke Advertising 1990 - 1994Dallas/Fort Worth AreaManaged fountain, C&G and Grocery advertising promotions for Pepsi and Lipton Brands.
Amy Woods Skills
Amy Woods Education Details
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Marketing And Advertising
Frequently Asked Questions about Amy Woods
What company does Amy Woods work for?
Amy Woods works for Ready Rabbit Delivery, Llc
What is Amy Woods's role at the current company?
Amy Woods's current role is Business Owner at Ready Rabbit Delivery, LLC.
What is Amy Woods's email address?
Amy Woods's email address is aw****@****yme.com
What is Amy Woods's direct phone number?
Amy Woods's direct phone number is +121421*****
What schools did Amy Woods attend?
Amy Woods attended Texas A&m University.
What skills is Amy Woods known for?
Amy Woods has skills like Advertising, Direct Marketing, Lead Generation, Social Media, Marketing, Seo, Email Marketing, Online Advertising, Digital Marketing, Brand Development, Retail, Franchising.
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Amy Woods
Director Of Client Onboarding @ Foundry Commerce | Client Relationssaas Implementation | Project Management | B2B EcommerceNew Freedom, Pa1webbmason.com -
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4 +121623XXXXX
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