Anaïs Chraibi Email & Phone Number

Fort Lauderdale, Fl, Us

· Leading and directing the comprehensive management of Instagram, overseeing content creation, and implementing strategic initiatives to optimize audience engagement while meticulously tracking and analyzing insights for continuous improvement with PowerBI

• Play a key role in social media management, contributing to the creation of engaging Instagram posts and reels, while also actively participating in collaborative efforts to strategize and execute comprehensive social media and marketing plans, resulting in increased online engagement and brand visibility• Aid facilitation of bi-weekly meetings with over 60 members, while leading both internal and external communications for the strategic communications committee

The University of Florida’s American Marketing Association has become a renowned student organization on UF’s campus with the purpose to elevate marketing visionaries, empower future generations, inspire a more diverse industry and ensure marketing research impacts public good.• Engage in the mission to develop broad, innovative thinking and strengthening leadership skills• Collaborate with peers in strategic communications committee to ensure successful implementation of specific goals and plans

• Conducted research to identify 3 distinct customer segments for Verizon's cybersecurity products, tailored recommendations to enhance product offerings based on segment-specific needs, and presented findings• Collaborated with a team of interns to research and analyze Verizon's kids smartwatch, leveraging data driven market research and analysis to identify 3 opportunities for AI feature integration that contribute to the development of a stronger technology-driven product for young consumers in an evolving market• Spearheaded a competitive audit and analysis of the cybersecurity app market, presenting multiple key insights that result in actionable strategies to enhance Verizon's product positioning

Women Building Women seeks to create a more diverse community both in Gainesville and abroad, full of strong, intelligent, and capable women.• Volunteer weekly as a mentor to a local high school student in order to encourage them to achieve their goals and reach their exponential potential for success in life

· Utilize Qualtrics to conduct targeted research within the community and industry, analyzing performance metrics to inform and implement data-driven marketing strategies for a local small business, resulting in a measurable improvement in campaign effectiveness and client satisfaction within established timelines

Fort Lauderdale, Florida, United States

• Collaborated extensively with the in-house software team to conceptualize, design, and curate a comprehensive Notion page outlining user experience guidelines and FAQs for a cutting-edge hiring experience software • Assisted the marketing department in strategically creating content for 3 social media platforms, with a specific focus on TikTok, contributing to the company's efforts to enhance its online presence and foster engagement• Demonstrated strong talent acquisition abilities by proactively sourcing over 100 qualified candidates, contributing to successful placements and client growth through effective recruitment strategies

• Conducted primary research and detailed analysis on 10 research participants to understand the consumer sentiment around the Beats by Dr. Dre brand and how Gen-Z audiences perceive the marketing campaigns and branding • Utilized data analytics tools to discover insights about the company and its competitors to support the business strategy

· Developed relationships with over 30 customers per shift and listened to their concerns through productive conversation to provide exceptional customer service· Achieved and calculated daily sales goals set by supervisors to ensure growing store success

Florida Women in Business (FWIB) is a professional development organization that gives women the tools to succeed and break down barriers in college and beyond. We strive to become leaders and examples in our community. • Cultivate innovative ideas and strategies to expand opportunities as part of the marketing committee • Attend weekly general body meetings with guest speakers, professional development, and outreach opportunities

Global Business Society is a student organization under the University of Florida's Heavener School of Business. Our mission is to promote awareness of international affairs, the global economy, academic and professional opportunities in international business, to build a global networking community, and to facilitate the integration of international students into the community. • Participated in weekly discussion on how to integrate foreign exchange students into university culture

• Organized and instructed science, art, fitness, and tutoring classes to children ages 3-12 years old• Maintained an safe environment for all of the team members and children,while enforcing rules and regulations within the Kids Academy• Assisted running the desk and phone by ensuring all members needs were satisfied

• Taught basic foundational reading and math skills and developed creative learning strategies to foster educational success for children ages 3-10 years old• Consulted with parents regarding children progress, success with material, and techniques to enhance educational improvement while at home• Helped organize files and homework distribution daily

Master Of Science - Ms, Marketing

Combined Degree Student

Bachelor Of Business Administration - Bba, Business Administration And Management, General, Senior

Activities and Societies: American Marketing Association, Sparks, Women Building Women, Kappa Alpha Theta, and Florida Women in Business

Education record

Activities and Societies: National Honor Society VP, Women in STEM President, Student Government, Class VP, Mu Alpha Theta, Key Club