🚀 Ana James Email & Phone Number

Guadalajara, Jal., Mx

Mexico

México

México, México

As the current Mexico branding SME I have to make sure the different design teams I work with follow the specific branding guidelines according to the business unit and the digital platform.Responsible of the digital strategy oriented to generate registrations and attendees to digital events.Paid media strategy, web A/B testing, user personalizations.Marketing email mockup design and production (html).Create compelling social content with engaging tone and visuals:· Influencer identification and ability to craft strategies to engage advocates.· Amplify IBM Mexico digital events.· Applying analytics to better profile, target and retarget audience; adapting social campaigns to deliver higher quality responses and improve conversion rates.· Design and propose social media listening plans to support audience development and engagement objectives.· Collaborate with executives to optimize social media engagement levels.· Turn data into consumable, executive-ready insights and develop action plans.· Continuously develop strategic social media/digital content skills on existing platforms and new toolkits/vendors.· Stay current on the latest platform features and make recommendations on applicability to ongoing brand efforts.

Guadalajara Y Alrededores, México

Create compelling social content with engaging tone and visuals

El Salto, Jalisco, México.

Responsible for project-specific visual/information design and development and for producing high quality visual designs, primarily for use on social media networks, blogs, websites, and more. Working closely with our local and/or virtual social teams for requests, and also our existing team of web designers, copywriters, art director, and creative director to ensure standards of excellence. Responsible for development of final, production-ready digital assets and also creates and iterates on visual assets that reflect a brand, enforce a language, and delight the user. Design innovative creative concepts for use on social networks & web• Create and deliver UX mockups for web applications.• Understand and assure client's brand characteristics and attributes• Produce graphic elements, assets, and visual treatments that adapt with responsive design systems• Deliver visual design specifications and style guides to document and define user interfaces• Oversee visual and graphical development• Deliver final production-ready assets

El Salto, Jalisco, México.

Responsible for the ConnectMX project, which communicates to the entire campus.Creation of audiovisual material, brand design, CM in the company's internal platform, support for the communication department.

El Salto, Jalisco, México

Creation of multimedia content for internal communication of the Department of Hygiene and Industrial Safety. Production of audiovisual material, brand design, responsible for the communication of the "days without accidents" program, community manager on the company's internal platform, support for the communication department.

Licenciatura, Marketing

Grado En Ingeniería, Ingeniería Comercial, Estancia Académica