I collaborate with multidisciplinary teams to design and develop user-centered digital products, helping clients accelerate their digital transformation through innovative solutions.

• Leading user-centric design and strategy for cutting-edge digital financial products.• Collaborating across cross-functional teams to ensure brand consistency and deliver exceptional user experiences.• Driving user research and feedback to iteratively refine solutions, staying ahead of evolving market needs.• UX/UI Design.• Interactive prototyping and usability testing.• Agile team collaboration.• Ongoing innovation in design and technology.

• Developed and executed successful brand strategies, resulting in a 45% increase in brand awareness and a 12% growth in sales.• Led a cross-functional team of 5 designers, overseeing design operations and ensuring consistent brand identity across all channels.• Collaborated with partners and agencies to implement innovative marketing campaigns, driving customer engagement and revenue growth.• Proficient in brand strategy, online and offline media execution, and brand fundamentals, with the ability to effectively communicate and collaborate with stakeholders at all levels.• Strong analytical skills and a proactive approach to problem-solving, with a demonstrated ability to think strategically and act decisively to achieve business objectives.

• Successfully managed multiple design projects for D2C, social media, content design, product design, and UX/UI design.• Implemented design processes and strategies that increased efficiency and productivity, resulted in a 35% increase in project completion rates and 25% reduction in delivery times.• Collaborated with cross-functional teams, including Brand Managers, Sourcing and Copywriters, to ensure design aligned with business goals.

Create brands from zero together with Product Development and Brand Management. Involve in the whole process of creation or redesign all the new brands of Valoreo. Content creation for digital marketplaces, master graphics development, photography, video and packaging.

• Co-founded and led a thriving marketing and branding agency, delivering high- quality design solutions for clients.• Managed relationships with partners, ensuring exceptional campaign delivery and client satisfaction.• Implemented effective time management strategies, successfully handling multiple projects simultaneously and meeting tight deadlines.• Devised and executed creative marketing strategies, resulting in a 60% increase in brand engagement and revenue.• Demonstrated exceptional time management skills, effectively juggling multiple projects at once and consistently delivering top-notch work within tight deadlines in a fast-paced and agile environment.

• Managed design and marketing projects for global consumer brands, including Gillette, OralB, Crest, and Salvo, across a wide range of mediums, including social media, packaging and OOH advertising.• Applied strong knowledge of marketing principles and methodologies to develop user-centered design solutions that effectively communicated brand messages and increased sales.• Analyzed communications performance, conducted advanced segmenting, and recommended strategies for improved targeting and effectiveness.

I led the company's public relations, logistics, social media, and negotiations with clubs, bars, and event planners. Through my dedication and expertise, I successfully established strong relationships with key partners, resulting in better deals for our customers. Additionally, I oversaw the planning and execution of pub crawls, parties, and private events, ensuring that all activities were well-organized and aligned with our brand values. Through my leadership, creativity, and strategic vision, I helped to establish the company as a leading provider of nightlife experiences, driving business growth and customer satisfaction.

As the Local Committee President for AIESEC in Leon, I led a team in managing all aspects of the local committee, including operations, finance, marketing, and human resources. Through my leadership and expertise, I successfully positioned the committee as the biggest and most important in Mexico, achieving all goals and making new negotiations with the government of Guanajuato. Additionally, I oversaw the delivery of several events and experiences for our customers, ensuring that all activities were aligned with the organization's mission and values. Through my dedication and strategic vision, I helped to drive AIESEC's impact and strengthen its reputation as a leading NGO.

• Created innovative design concepts for displays and POP furniture for companies such as FEMSA, The Coca Cola Company, and MARS.• Successfully managed multiple projects simultaneously while delivering quality work within tight deadlines, leveraging strong time management skills and knowledge of agile processes.• Maintained a strong awareness of the latest trends in design, digital media and customer communications to ensure that design solutions were innovative and user-centered.

I had the opportunity to work alongside experienced designers and gain hands-on experience in the field. During my internship, I assisted with various design projects, including creating 2D and 3D renderings, drafting plans and elevations, and selecting materials and finishes. I also supported the team with administrative tasks, such as organizing design materials and communicating with clients. Through this experience, I developed my design skills, learned about the design process from start to finish, and gained valuable insights into the workings of a professional design firm.

I had the opportunity to work with a team of experienced professionals to support the organization's marketing efforts. During my term, I conducted research and analysis on target markets, competitors, and industry trends to inform marketing strategies. I also assisted with the development of marketing materials, including social media content, email campaigns, and website updates. Additionally, I helped to organize and execute events to promote the organization's mission and values. Through this experience, I developed my skills in market research, data analysis, and digital marketing, and gained valuable insights into the workings of a non-profit organization. I also had the satisfaction of contributing to a worthy cause and making a positive impact in my community.