Ana Machado Da Silva is a Senior Head of Product Management and Experience at Boden. Colleagues describe her as "Ana has consistently been a high performer within the team for the last 4 years, her ability to breakdown complex business or customer problems and work with multiple teams to deliver a solution in a timely manner is unparalleled within Boden. Her collaboration and communication skills are strong, she proactively goes out of her way to ensure that everyone understands and has championed digital knowledge and capability learning across the business with the digital masterclass sessions. Ana is a great team leader and people manager, she coaches and develops her teams with clear goals and direct feedback. On top of all that, she is genuinely the loveliest person you will meet. An asset to any team or business that is lucky to have her.", "Ana was my line manager at Burberry for 2 years. When Ana joined, I had just been appointed lead of the pricing team which was under-resourced and with weak processes in place. Ana is a tremendous mentor who supported me in my new management role of organising and structuring the team’s tasks while at the same time drastically boosting performance and team members' motivation. She also taught me all tools of efficient communication so I could deal with challenging situations. Overall, Ana was one of my most inspiring managers as I felt I could always obtain valuable and constructive feedback from her to elevate myself and the team from a position of constant fire-fighting to one where we are proactive and in control of our processes.", and "Ana was a pleasure to work with, manage and mentor. She has an empathy for clients and their challenges that is second to none and combined with an amazing work ethic , deep technical understanding and logical thinking that allowed her to exceed expectations every time. Ana also has patience and a structured approach to problem solving that meant she was a great teacher, motivator and team leader. In short Ana would be a highly valued asset for any organisation and I cannot recommend her highly enough."