Ana Torres Email & Phone Number

Madrid, ES

Sponsorships Communications with focus on:Europe Corporate Communications lead for the Olympic and Paralympic Games Paris 2024Women's Football (UEFA, FIFA)Formula One

Madrid

Madrid Y Alrededores, España

Supporting Associate Directors and MD in new business proposals, overseeing account managers and client servicing, maintaining top-tier media relations. Developing Hub services by coordinating and executing European campaigns. Development of new agency services, including: Media Trainings for top-level executives, Messaging workshops, brand positioning.

Madrid

• Being the head of the Tech practice my main duties were:
• Setting communications plans and strategy for clients
• Be the advisor in key projects for clients – launching new brands / products into the market
• Coordinate industry research and data studies for clients with Gartner, Forrester
• Developing Brand materials: Q&A, Press Kit, Boilerplates, Talking points, messages story house, brand guidelines, case studies
• Organic Growth & New Business - Working towards the achievement of the agency annual business objectives

Madrid Y Alrededores, España

• I was leading the Tech area, the most profitable and big department within the agency in Spain - Managing 10 people team. Working for companies of all sizes, from tech start-ups to global organizations from a wide.
• Client service & Account management
• Team management – including career development advisor for each member of the team
• Content creation and Media relations – including international press and influencers (Portugal and UK)
• Forecasting campaigns & Budget
• Events

Madrid

• Develop annual Marketing plans for Business Units
• Marketing. Develop direct marketing materials and liaise with design agency
• Events. Organization and Closing deals with sponsors and partners
• Advertising. Collaboration in the development of advertising campaigns
• Media. Seeking for media opportunities to improve coverage

• This was an exciting experience as I was hired to create from scratch the Internal Communications area along with the Head of Communications. At that time my main duties were stablish the foundations of the area.
• Lead communication strategy using a variety of tools and channels that support internal stakeholders’ communications (Business units).
• Lead the development of annual meetings (forum of directors), summits.
• Communication planning for HR culture transformation and change management (new career plan, internal surveys)
• Develop campaigns and events to increase employee engagement – “La Magia de la Comunicación” campaign with Jorge Blass
• Writing and editing content for key online and print channels (Intranet, Newsletters, Corporate magazine, business brochures, marketing materials)

Palma De Mallorca

Media coverage and news writing.Voice-over for local radio news programs (Hora 14, Hora 25).Editing Hora 25 News Programm (Baleares).Collaboration with La Ventana (Baleares)

Licenciatura, Periodismo

Posgrado Branded Content & Transmedia Storytelling, 9

Escritura Creativa