Simon Anderson

Simon Anderson Email and Phone Number

Content strategy for financial services @ Aylmer Anderson
sydney, new south wales, australia
Simon Anderson's Location
Sydney, New South Wales, Australia, Australia
Simon Anderson's Contact Details

Simon Anderson work email

Simon Anderson personal email

n/a
About Simon Anderson

As a founding partner at Aylmer Anderson, I help financial services, fintech, and professional services firms develop and publish strategic content that drives engagement and builds authority. I collaborate closely with internal experts, transforming their insights into thought leadership, newsletters, white papers, and podcasts.With more than 20 years of experience, I specialise in content strategy, content governance, and workflow design, ensuring that content creation processes are efficient, consistent, and aligned with business objectives.Key Services:Content Strategy & GovernanceThought LeadershipWorkflow Design & Process OptimisationEnd-to-End Content Production (Articles, Social Media, Podcasts, Newsletters, White Papers)I’ve partnered with many of Australia's leading firms to streamline workflows, enhance content governance, and deliver insightful, high-impact content that positions organisations as thought leaders in their industries.Contact me: simon@aylmeranderson.com

Simon Anderson's Current Company Details
Aylmer Anderson

Aylmer Anderson

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Content strategy for financial services
sydney, new south wales, australia
Employees:
2
Simon Anderson Work Experience Details
  • Aylmer Anderson
    Partner
    Aylmer Anderson May 2019 - Present
    Sydney, Australia
    Co-founder and partner at Aylmer Anderson, a financial services content strategy firm focused on providing capability for companies to plan, create and publish premium, research-based content experiences. Clients include asset managers and financial services companies, banks, government agencies, and professional services firms. Our work encompasses content strategy and advice plus the end-to-end production of blogs and e-newsletters, digital and print magazines, thought-leadership, white papers, regulatory submissions and podcasts.Experience includes:Funds management: Australia’s largest fund managers trust us for thought leadership, newsletters and marketing content aimed at superannuation funds, institutional investors and financial advisers.ESG: Clients across industries rely on us for content that explains, examines and helps people understand environmental, social and governance issues in business and investing.Workplace and people: We create content for the human capital management industry, providing thought-leadership on workplace issues including innovation, management, diversity and inclusion.Regulatory: Our clients trust us for annual report copy, speeches and parliamentary submissions that inform the community and drive change. Economics and business: Timely and informed macro-economic and business coverage to engage and inform your customers - whether as a once-off or every single day.Personal finance: Saving, investing, retirement - clients use our knowledgeable and informed personal finance content to build relationships with their customers.
  • Streem (Media Monitoring And Analysis)
    Investor, Adviser
    Streem (Media Monitoring And Analysis) Apr 2017 - Apr 2022
    Sydney, Australia
    Streem (now part of Cision after 2021 acquisition) is Australia’s fastest-growing media monitoring company that has built a realtime media intelligence platform delivering comprehensive Print, Online, TV, Radio and Social monitoring and analysis. Clients include Microsoft, AirBNB, Telstra and the Commonwealth Bank of Australia.
  • News Corp Australia
    Regional Director
    News Corp Australia Oct 2015 - Feb 2017
    Sydney, Australia
    Head of News Corp Australia's NSW division, with profit and loss responsibility for businesses including The Daily Telegraph and The Sunday Telegraph.Developed, deployed and managed a new corporate strategy to take News Corp Australia into the $30 billion wagering industry, culminating in the acquisition of wagering startup Punters.com.au.
  • News Corp Australia
    General Manager
    News Corp Australia Oct 2014 - Oct 2015
    Sydney Area, Australia
    Led the launch of News Corp Australia's new home for business journalism - Business Daily - that runs online and in print in each of the metro masthead titles: The Daily Telegraph, Herald Sun, The Courier-Mail and The Advertiser.In addition to local content from each of the state business teams, Business Daily features syndicated national content from The Australian, marking a pivotal collaboration between the separate divisions.
  • The Australian Financial Review
    Chief Operating Officer
    The Australian Financial Review May 2012 - Jul 2014
    Sydney, Australia
    COO of Fairfax’s business media division, publisher of The Australian Financial Review.Relaunched The Australian Financial Review with a new editorial and paywall strategy that has led it to become Australia's most successful newspaper commercially -- and the most profitable masthead at Nine Group.Led the design and implementation of a new production process, including creating a greenfields sub-editing operation to produce the newspapers, magazines and digital products. The project was completed on time and budget and over-delivered cost-saving projections.
  • Fairfax Media
    Transformation Manager
    Fairfax Media Mar 2013 - Oct 2013
    Sydney, Australia
    Managed the Editorial stream of Fairfax Media's Transformation program, aimed at simplifying and reshaping Fairfax to create a sustainable business for shareholders, staff and customers. The cost saving program is tracking ahead of target, making fundamental changes to the company including minimising duplication across the mastheads, dismantling the old vertically integrated structure that was in place for more than a century, and outsourcing, partnering and centralising activities.
  • Financial Review Group
    Product Director
    Financial Review Group Nov 2011 - May 2012
    Sydney, Australia
    Oversaw all print and digital product development. The Financial Review won the Pacific Area Newspaper Publishers Association award for best tablet app among metropolitan and national newspapers. The iPad app, which was launched in May 2012, won “in a landslide”, presenter Tracey Spicer told the awards dinner in Sydney.
  • Fairfax Media
    Deputy Managing Editor
    Fairfax Media Oct 2008 - Nov 2011
    Lead newsroom production and digital teams. Devised and executed a strategy for integrating the Financial Review’s newspaper, magazine and digital operations. The multimedia, platform-neutral newsroom that integrates newspapers, magazines and online into a single production process was the first truly integrated newsroom launched anywhere in the world.All Financial Review products - including a newspaper, websites and nine magazines - are now produced using a single production team, unified workflows and streamlined production processes backed by EidosMedia's Methode CMS. Led the editorial redesign and repositioning of the Financial Review’s website. The result was a transformation of an underperforming and unpopular product into what is now one of the the fastest growth divisions in Fairfax. Financial Review online visits quadrupled between 2011 and 2013 and growth continues on that trajectory.
  • Fairfax Media
    Deputy Editor
    Fairfax Media May 2007 - Oct 2008
    Editing The Australian Financial Review newspaper as part of a small management team reporting to the Editorial Director - running news conference, commissioning and editing page one stories, managing section editors and reporting staff.

Simon Anderson Skills

Newspapers Editorial Publishing Digital Media Magazines Strategy Publications Editing Online Publishing Journalism Online Journalism News Writing Business Strategy Storytelling Newspaper Cms Feature Articles Digital Strategy Change Management Digital Publishing Media Online Advertising Content Strategy Sales Management Content Management Systems Management Publishing Technology Online Gambling Horse Racing News Profit And Loss Management Editorial Product Development Content Management Digital Asset Management Mergers And Acquisitions Marketing Management Executive Management Thought Leadership Corporate Communications Writing

Simon Anderson Education Details

Frequently Asked Questions about Simon Anderson

What company does Simon Anderson work for?

Simon Anderson works for Aylmer Anderson

What is Simon Anderson's role at the current company?

Simon Anderson's current role is Content strategy for financial services.

What is Simon Anderson's email address?

Simon Anderson's email address is si****@****560.net

What schools did Simon Anderson attend?

Simon Anderson attended University Of Sydney, University Of Sydney.

What skills is Simon Anderson known for?

Simon Anderson has skills like Newspapers, Editorial, Publishing, Digital Media, Magazines, Strategy, Publications, Editing, Online Publishing, Journalism, Online Journalism, News Writing.

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