Andrea Pickens Email & Phone Number

Columbus, Oh, Us

Columbus, Ohio Area

Responsible for managing projects within Marketing Activation & Analytics designed to deliver analytic and operational capabilities and solutions for marketing and sales campaigns. * Developed marketing technology campaigns and customer lists using SQL and Teradata CIM* Partnered with cross-functional teams on completion of customer lists that help drive business results* Worked on projects through one or more delivery cycles from scoping, development and implementation

Columbus, Ohio Area

Responsible for the execution of email campaigns supporting Nationwide Financial marketing. My duties include writing the HTML for emails, processing and uploading lists, QA testing of emails, executing email sends and pulling data from completed campaigns. *Coded and deployed email campaigns using HTML, CSS and Exact Target. *Pulled data for reporting using Excel and SQL. *Partnered with Account Management to improve campaign design and capabilities.

Columbus, Ohio Area

Responsible for the design of email marketing campaigns and coding HTML newsletters. Created web banner and display ads for the eCommerce and external web sites. • Managed email marketing promotions using HTML, CSS and Exact Target.• Designed web banners using Adobe Photoshop and uploaded files with Adobe Scene 7. • Created wireframes and web page mockups for eCommerce web site revisions.• Designed landing pages using HTML for external display ads and promotional emails. • Utilized Google Analytics to run reports and review promotional campaigns.

Greater Philadelphia Area

Responsible for the design of email and print marketing campaigns used in-house and for clients. Photographed products for the eCommerce web site and promotional materials. • Managed email marketing promotions using Adobe Photoshop, HTML, CSS and MailChimp.• Designed customer web sites based on an existing template system.• Updated art card packaging using Adobe Illustrator and QuarkXpress.• Managed monthly Product Guide and sales proposals using Microsoft Excel.

Newark, Delaware

Designed and updated content for the company web site. Managed all phases of book layout and production in order to meet deadlines. • Designed company web site and updated content using HTML, CSS and JavaScript. • Typeset manuscripts using Adobe InDesign and created graphics using Adobe Illustrator to complement text.• Worked closely with editorial staff, authors, and printers to ensure accurate and on-time publications.

Mfa, Film And Media Studies Dept

Fine Arts

Studied abroad for one semester in Birmingham, England

Bfa, Photography