» » Manages the day-to-day operational integrity for a full-service optometry practice, specializing in comprehensive eye care, services, and products. Implements business strategies and performance drivers aimed at reducing complexity, improving quality, and yielding superior results. » » Captures new channels for opportunity and profitability. Drives awareness and grows organizational visibility through powerful marketing and sales initiatives.

» » Served in a dualistic role supporting diverse patient populations for one a multi-specialty group providing expert care in ophthalmology, optometry, and ocular surgery. » » Accountable for lens, frames, and wholesale eyewear sales. Initiated effective strategies and techniques to increase revenue and profitability. » » Partnered closely with Ophthalmologists, Optometrists, and Specialists to ensure postoperative patient procedures were carried out.

Recruited to lead operational initiatives and oversee sales teams for a leading provider of eye care and retail services.• Defined strategies to increase annual sales and new business growth; analyzed organizational sales posture and initiated succession planning to achieve corporate goals. • Gained control of three “opportunity” stores to revitalize underperformance and bring to profitable status.‣ Store #1 had highest percentage increase over sales plan in 17-store territory in 2010 (130% Increase) setting the foundation for accomplishing a million-dollar sales status through 2013.‣ Store #2 finished 3rd highest percent increase in 2011, reaching million-dollar status through 2013. ‣ Store #3 experienced double-digit comp growth in Q1-2012; on track to hit million-dollar status in 2013.• Evaluated metrics and gross-profit data to ensure financial targets and critical milestones were continually met.• Developed top-performing teams to drive product/service adoption based on individual client needs.