20+ years of experience in developing and implementing digital marketing programs for large-brand companies as well as start-ups. Known for maximizing utilization of customer data to create personalized customer contact programs in email, mobile, social, online, and in-store. Experienced in working with IT teams, developers, and product management to execute customer facing digital experiences. Partner and key executive at PYT Beauty who ran e-commerce, digital marketing, social media and customer service. PYT Beauty received numerous recognitions in the media as one of the first sustainable clean cosmetic brands at Target.