Andrea Pagni Email & Phone Number

Professional with several years of experience as Sales and Marketing Communications in the building, chemical, online and electrical industries, responsible for sales and communications efforts for the business in Latin America.Key responsibilities:- Lead the development, implementation and execution of integrated marketing communications strategies and plans for all the portfolios under responsibility with the intent to position the company within key target industries.- Develop, implement and execute product positioning and branding, trade press media relations, product advertising, e-marketing activities, literature production, customer communications, distributor communications, tradeshows, customer events and websites development.- Support the leaders in the development, implementation and execution of strategic projects in Latin America.- Implementation of communications strategies and activities for company-wide and geographic issues/initiatives/projects in the region.- Agencies and suppliers' management.- Effectively manage P&L and business budgets in the region; review of contracts.Full working proficiency in English and Spanish.Fields of expertise: Integrated communications; events planning and coordination; PR; online marketing; social media; Google Analytics reporting; coordination of live webinars; development of communications plans; implementation of marketing communications strategies; budget management; media relations; online market research; suppliers management.

Listed skills include Marketing Communications, Advertising, Marketing, Media Relations, and 46 others.