• Built from the ground up the Commercial Business Unit of Nexi Payments Greece consisting of 2 directreports (Head of Marketing - Head of Sales) and 13 FTEs from diverse backgrounds and soft skills tofoster creativity, innovation, and diversity.• Led the development and execution of the company’s Business Plan, resulting in a 18% increase ingross revenues and a 11% expansion of the merchant acquiring volume.• Established and grew key partnerships with leading merchants, Network Service Providers, and majorPayment Schemes, promoting digital payments’ acceptance in the eco system.• Sustained and empowered the market leading position of the company with a 25% market share.• Defined and sponsored the Customer Experience strategy that led to a Net Promoter Score rankingamongst Group’s 10 best performers.• Led the company’s marketing plan achieving brand awareness with solo and combined activities withthe Bank and Schemes.• Created and evaluated a transparent sales award program to recognize Top performers by promotinghealthy competition, through specific behavior.

•Led the business and commercial workstream and actively participated in the due diligence team as amember of the strategic taskforce for the carve out process.• Played a pivotal role in developing and executing the merchant acquisition strategy, resulting in a 30%increase in the customer base and 60% increase in terms of sales volumes.• Implemented successfully a new pricing structure with minimal client attrition and designed acontinuous repricing process yielding an 87% increase of gross revenues.• Negotiated and closed high value deals with strategic partners, by building strong businessrelationships.• Drove a new corporate culture mindset based on superior customer experience, by putting thecustomer first and aggressively instilled a customer-first behavior across the organization.