Andrea Moore Email & Phone Number

In this role, I leverage my advanced analytics and modeling expertise to guide key clients on cloud analytics strategies and investments. I am a trusted advisor to customers and prospects. I recommend and guide implementation of cloud-based solutions for Customer Experience, Media, AdTech, Marketing, Network, IoT, Risk, and Fraud. I develop frameworks for business challenges with customized proof of concepts and workshops. More recently, I focus on Responsible AI. I drive interest in solutions by delivering analytics presentations at marketing webinars, analytics conferences, and industry forums, including events such as the Disney Data Analytics Conference and International Symposium on Forecasting.

Greater Atlanta Area

Greater New York City Area

In this role, I was the lead for advanced analytics supporting a portfolio of brands. I engaged directly with brand leads to assess business challenges and recommend analytic approaches for data-driven decision making. I leveraged analytics to guide planning, marketing campaign evaluation, attribution and field force promotion and sizing efforts.

Greater New York City Area

In this role, I built a team of data analytics, data science and email program professionals, becoming a trusted advisor. We measured campaign effectiveness and built actionable analyses and dashboards for insights on performance and consumer behavior.

Greater Atlanta Area

For this role, I leveraged Marketing Mix Models to fine tune recommendations for media planning, marketing, and advertising leaders. I crafted and vetted data-driven suggestions and insights for optimized allocation of $1.5B in Consumer media spending.

In this role, I led a team of data scientists and analysts providing data-driven insights to consumer and SMB markets. I oversaw the entire AI/ML lifecycle (design, develop, deploy, decide) for predictive models that enabled revenue generation and retention. I collaborated with cross-functional partners to understand business challenges and define solution approach. I applied market intelligence, analytics and insights to drive network investment priorities, marketing opportunity, competitive response, and improved customer care.

Master Of Science (Ms), Operations Research

Bachelor Of Science (Bs), Applied Mathematics

Education record