I have over 10 years of experience in digital product design. Currently, I am a Product Design Specialist at SiDi, where I develop digital products for clients from different segments. I use a critical design perspective to guide my decisions when building products that combine IoT, artificial intelligence, data, and cloud technologies in different contexts. In this role, I collaborate directly on the strategy for new products and business opportunities, connect the technical team to the strategic team, and facilitate communication with stakeholders, always seeking to increase the company's revenue and return for our customers.Summary of my skills as a Senior Product Designer:2024: I collaborated in the development of the pitch, structuring the proposal and business model that started the product sector at the SiDi Institute.2023: I implemented a new recruitment and selection process at SiDi, making candidate evaluation fairer and more transparent.- I also implemented the design operation and formed the new team at the Manaus unit.2020-2023: I worked at CESAR, one of the largest innovation institutes in Brazil, on high-performance projects and teams.2016-2020: I collaborated on educational products at Positivo, where I expanded my knowledge and practices in project management and agile teams, task monitoring, and short-term deliveries.- During my coordination, the number of products kept in Manaus grew from 3 to 10.- The team expanded from 6 to 23 members, including designers and developers.Diverse experience: In all the companies where I worked, I worked on products for segments such as Education, Industry, Logistics, Entertainment, and Public Service.
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Coordenador De UxSidiManaus, Am, Br -
Product Designer SpecialistSidi Feb 2023 - PresentManaus, Amazonas, BrazilIn the position of Product Designer Specialist directly in the following activities:• Discovery of new products in partnership with PMs, POs, Dev Team and Stakeholders;• Participate in strategic Design and product decisions, collaborating in all stages of product construction and development;• In project development, planning and executing research, prototyping, technical transfer of interfaces for implementation, testing and monitoring of solutions.Results obtained in the position:• Structured the interview process, technical challenges, onboarding and Design evaluation;• Formed the design team to work on projects at the Manaus unit;• Define a new model for commercial project proposals;• Increased the quality of projects delivered to the client, defining consistent Design standards;• Collaborated in the construction of the SIDI product squad - participating in the construction of the Pitch and structuring the business model. -
Design Lead And Senior Interaction DesignerCesar Jan 2021 - Feb 2023Manaus, Amazonas, BrazilSome of the activities carried out with the CESAR Design team were:• Project development in partnership with software engineers, project, business and product managers;• Definition of new Design processes;• Facilitation of prioritization workshops with stakeholders;• Mentoring of junior and senior professionals with 1:1 Design cycles;• Planning and executing user research and usability tests;• Collaboration with business and product teams in developing proposals for clients.The results obtained in the position were:• Helped in the evolution of the institution's Design team by mentoring new professionals;• I identified opportunities for improvement in the projects and products I worked on;• Helped to design products and services with a focus on innovation;• Collaborated with high-level deliveries for clients such as Samsung, LG, Motorola, Arris, and others - increasing the NPS of projects.#lead #design #ux #ui #process #innovation #facilitation #collaboration #designleadership -
Interaction DesignerCesar Jun 2020 - Feb 2023Manaus, Amazonas, Brazil• Planning and application of Qualitative and Quantitative research.• Planning and applying in-person and remote Usability Testing.• Application of Heuristic Analysis and Benchmark of products and services.• Ensure the application and good practices of Information Architecture and usability.• Conduct heuristic analysis, Target Audience mapping, content classification, and documentation model.• Contribute to the alignment of user and company goals, and identify content purposes, opportunities, and restrictions.• Definition and application of writing standards for UX, writing for titles, buttons, links, empty states, input and output transitions, and notifications.• Design products and services with a focus on innovation and high socioeconomic impact.• Collaborate with business teams in developing proposals for clients.• Creation of low, medium, and high-fidelity functional prototypes.• Definition and creation of Style Guides for standardizing UI components.#uxresearch #uxwriting #uxdesign #uidesign #informationarchitecture #usability -
Coordenador De DesignCits Amazonas Jul 2019 - Jun 2020Manaus, Amazonas, BrazilAs coordinator of the Design and Development team at Cits Amazonas, whose main client was Positivo Tecnologia, the activities carried out were:• Coordinate the activities of the software design and development teams;• Collect requirements from Stakeholders to evolve the products maintained by the team;• Define Design standards for new products and features;• Carry out onboarding with new professionals;• Conduct interviews and usability tests with users of Positivo products;• Monitor product performance;Results obtained in the Design Coordinator position:• Expansion of products developed at CITS Amazonas - from 3 to 10 products;• Expansion of the team from 6 to 23 people including designers and developers;• Collaboration for the launch of 4 products;• Reactivation of 1 product for launch at the Lets Go Festival event; -
Product Designer PlenoCits - Centro Internacional De Tecnologia De Software Jan 2018 - Jun 2020Manaus E Região, BrasilLíder técnico do time de Design nos projetos da Positivo Tecnologia. - Liderança de Projetos de Design- Definição de Fluxo de trabalho do time- Definição e aprovação de propostas visuais- Reunião e negociação com clientes- Criação de UI e protótipos para sistemas e sites educacionaisPalavras-chave: #UX #UI #Design #Web #Produto #Liderança -
Product DesignerCits May 2016 - Apr 2019Manaus E Região, BrasilDesigner nos projetos da Positivo Tecnologia.- Criação de fluxos de navegação- Criação de Interfaces do usuário- Criação de sites responsivos para wordpress- Atendimento e suporte ao clientePalavras-chave: #Social Media #Marketing Digital #Design #UX #UI -
Consultor De DesignPortal Tucumã Mar 2015 - Jun 2017Manaus E Região, BrasilAtuei no redesign da marca e no reposicionamento do Portal Tucumã nas redes Sociais.- Criação de Marca- Gestão de Redes Sociais- Criação do Portal de notíciasO Portal Tucumã era uma marca já esquecida pelo público amazonense, quando iniciei os trabalhos tínhamos cerca de 19 mil seguidores no Facebook, e pouca credibilidade no cenário amazonense. Após meses de trabalho duro, na caça de talentos para o time e definição de várias estratégias. Conseguimos iniciar uma subida na audiência e nos engajamentos. Atualmente o Portal conta com 246 mil seguidores no Facebook e Instagram com 46,3 mil seguidores. Possui também um time de jonalistas de impacto.
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Diretor De ArteTotal Publicidade Oct 2015 - May 2016Manaus E Região, BrasilDesenvolvimento UX/UI para sites, sistemas e aplicativos- Criação de identidades Visuais- Planejamento Marketing - Análise e monitoramento de Marketing Digital e Mídias SociaisPalavras-chave: Social Media, Marketing Digital, Design, UX, UI.
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Ux Ui DesignerA&S Consultoria Em Gestão De Informações E Projetos Oct 2014 - Oct 2015Rua Rio Iça, VieiralvesAtuei na criação do MVP do sistema para o IMPLURB, de mapeamento de residências e pesquisa no modelo IBGE.- Desenvolvimento Front-End- Criação de interfaces Web e Mobile- Criação de ProtótiposPalavra-chave: #Design #UX #UI #FrontEnd
André Bernardes Education Details
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Mestrado Profissional Em Design De Artefatos Digitais -
Branding E Neuromarketing -
Faculdade Metropolitana De Manaus - FametroDesign De Interfaces
Frequently Asked Questions about André Bernardes
What company does André Bernardes work for?
André Bernardes works for Sidi
What is André Bernardes's role at the current company?
André Bernardes's current role is Coordenador de UX.
What schools did André Bernardes attend?
André Bernardes attended Cesar School, Uninorte (Centro Universitário Do Norte), Faculdade Metropolitana De Manaus - Fametro.
Who are André Bernardes's colleagues?
André Bernardes's colleagues are Eduardo Seiti De Oliveira, Caio Bispo, Gabriel Zanandre Guadagnini, Américo Relvas, Tatiana Souza, Gabriela Pacheco, Renan Perroni.
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