I have a proven track record in sports/broadcast technology having had a 28-year career at Formula One Management Ltd at a senior level creating, directing and delivering both at a strategic and tactical level technical systems to enhance the F1 audience experience. I also defined and championed the development of a myriad of operational systems to increase the capability and efficiency of the successful delivery of 100s of F1 events including the creation of the worlds largest travelling technical and broadcast facility.I am passionate about using technology to enhance the sporting spectacle, to deliver audience insight and increase suspense. I am just as passionate about developing, directing, empowering and leading talented teams (in a thoughtful way) to deliver extraordinary solutions to absolute deadlines in the face of challenging obstacles.I am keen to implement my experience and knowledge in developing other sports or sports technology related businesses to enable them to enhance their operations and excite, engage and grow their audience.