Drew Ferguson Email & Phone Number
Who is Drew Ferguson? Overview
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Drew Ferguson is listed as Manager, Data and Platform Solutions at Zenith, a with 2648 employees, based in New York, United States. AeroLeads shows a matched LinkedIn profile for Drew Ferguson.
Drew Ferguson previously worked as Associate Manager, Data Solutions at Hearst Magazines and Owner at Drewgyfilm. Drew Ferguson holds Bachelor Of Science In Business Administration, Finance from University Of Central Florida.
Email format at Zenith
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About Drew Ferguson
New York City based Associate Manager of Data Solutions. I possess a Bachelors of Science in Business Administration in Finance from the University of Central Florida. I am experienced in technology, data analytics, programmatic advertising, and client retention and have the ability to learn quickly. I have excellent communication skills, both written and verbal, and can collaborate effectively with others. I am certified in Microsoft Excel and skilled in Microsoft Office, including pivot tables, chart-making, and manipulation of large data sets. I have outstanding analytical and problem-solving abilities and work well in a fast-paced environment. I possess a strong ability to quickly troubleshoot, develop solutions on the go, and foster connections with clients. Currently, I am preparing for the LSAT to further diversify my skill set and pursue a career in law.
Listed skills include Leadership, Microsoft Office, Teamwork, Iphone, and 7 others.
Drew Ferguson's current company
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Drew Ferguson work experience
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Associate Manager, Data Solutions
• Create audience recommendations for RFPs recommending behavioral segments, contextual alignments, site specific targeting, and custom behavioral segments. • Consult on audience segment performance and delivery in post-sale - creating insights reports and decks for clients which include demographic information, engagement statistics, content topics, interests, and intents that users index highest with.• Audited behavioral targeting strategies, and reworked segment logic leading to more than 50% reduction in complexity. • Create a weekly audience complexity report that shows changes in live audience sizes week over week, flagging the top 10 segments with significant decreases in scale. • Led audit of NLP contextual strategies and presented findings to internal teams, leading to 40 reworked segments• Assisted with project to aggregate, map, and recreate contextual segments to proprietary contextual solution in tandem with engineering team upon the shutdown of existing contextual targeting vendor. • Generated insights report of AURA segments with audience index data which was used to create AURA marketing materials used by sales and marketing teams throughout the organization.
Owner
• Founded DREWGYFILM, a photography business • Manage brand social media pages on Instagram and TikTok & craft enticing content to optimize for growth & brand visibility• Launched DREWGYFILM's online presence by designing a website & crafting a target audience• Created an online store for Lightroom presets & prints of popular photos• Portraits, Headshots, Event Photography, Wedding Photography etc. with 1 week average turnaround to client delivery
Trading Analyst
• Analyzed programmatic advertising campaigns with Tableau & Excel to identify trends & improve performance• Demonstrated capabilities of The Trade Desk Platform through demonstrations and live training to internal teams & external clients• Assisted with building and updating personalized Excel pivoted dashboard for external client to understand programmatic performance data & inform plans for future campaign activations and media investments with interpretable graphs• Utilized data manipulation programs Tableau and Excel to interpret programmatic advertising campaign spend trajectory to inform optimization recommendations made to external clients
Client Services Associate
• Created, monitored, and optimized a programmatic advertising campaign and presented insights to internal teams. • Demonstrated the capabilities of The Trade Desk platform through presentations to internal teams• Submit tickets for invoices and client access to the platform
Specialist
•Top 5% in store for revenue, services, business accounts, lead conversions, and accessories sales•Fostered connections with business customers through lead conversion & purchase follow-up support •Gave technical support with quick problem solving to generate sales/ positive customer experience in a high velocity environment
Receptionist
•Filed and collected payment on 500+ vehicle warranty claims per month for multiple dealerships•Led initiative to digitize 40,000+ paper vehicle repair orders to expedite vehicle record requests and reduce paper waste•Maintained service appointment schedule of 75 cars per day and communicated vehicle status to customers and business clients•Operated a switchboard telephone, handled large cash volumes, time management, clerical work•Subject matter expert on dealer software CDK and KeyTrak•Trained four new cashiers and record keeper while maintaining service schedule and warranty administration deadlines.
Real Estate Photographer/Videographer
•Took DSLR photo for property listings and edited using Adobe Photoshop and Adobe Lightroom•Created property showcase videos combining drone footage and in home footage filmed on DSLR camera •Managed property social media pages and MLS listings, updating them as new media was created•Assisted realtor in selling up to 5 properties per month, in as little as 36 hours after media was posted to MLS. •Stage homes with decoration and furniture for listings
Drew Ferguson education
Bachelor Of Science In Business Administration, Finance
Dual Enrollment
High School Diploma, Biotechnology
Frequently asked questions about Drew Ferguson
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What company does Drew Ferguson work for?
Drew Ferguson works for Zenith.
What is Drew Ferguson's role at Zenith?
Drew Ferguson is listed as Manager, Data and Platform Solutions at Zenith.
Where is Drew Ferguson based?
Drew Ferguson is based in New York, United States while working with Zenith.
What companies has Drew Ferguson worked for?
Drew Ferguson has worked for Zenith, Hearst Magazines, Drewgyfilm, The Trade Desk, and Apple.
How can I contact Drew Ferguson?
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What schools did Drew Ferguson attend?
Drew Ferguson holds Bachelor Of Science In Business Administration, Finance from University Of Central Florida.
What skills is Drew Ferguson known for?
Drew Ferguson is listed with skills including Leadership, Microsoft Office, Teamwork, Iphone, Biotechnology, Problem Solving, Iphone Repair, and Customer Service.
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