Identifies, develops, manages and implements a portfolio of customer engagement programs through email, linkedIn, HubSpot, Salesforce, Outreach.io, Ad Roll & Google Ads.Manages programs to meet organizational needs and exceed sales and marketing KPI goals.Thinks broadly to develop integrated customer experiences across various touchpoints and teams.Works with wide range of partners across the organization to develop integrated programs that address customers’ needs, drive retention, and increase digital adoption.Partners with internal and external creative agencies to develop email/social media campaigns, website conversion strategies to produce brand awareness/loyalty. Partners with senior team members and manager to establish to evaluate metrics and performance benchmarks for all sales channels and marketing communication programs.Evaluates success of programs by tracking KPIs; make recommendations to optimize programs through leveraging insights.Communicates the latest digital enhancements and capabilities to improve customer experience and drive retention.Leverages highly effective project management skills to drive complex cross-functional programs.Demonstrates highly effective written and verbal communication skills with peers and leadership; represent the Marketing organization to internal and external stakeholders including senior leadership.Supports the leadership team withs budgets, contracts, deliverables and accounts payable/receivables.Administrator for HubSpot, Outreach.io, Salesforce, linkedIn, Develops and executes strategic social and ad campaigns. Attends and sponsors events including: AMA triangle, Adobe + Magento, ETail, IRCE and ShopTalk, supply chain and shipping events including Fedex, UPS, DHL & Amazon.Manages and nurtures Key Enterprise Adobe B2B Commerce Cloud Accounts including:Mobile Communications America, Zagg Inc.Directly manages, business development team and Marketing teamDirector of Sales Operations

Specialize in Business Telephone Systems, VoIP, Managed IT Services, Network Technologies, Unified Communications, Data Storage Solutions, and Disaster Recovery.

Account Executive | XEROX Business SolutionsConsistently exceeding weekly goals for prospecting and converting at least 9 leads into net new accounts;Closing an average of 1 out of every 3 opportunities for every 5 prospects bookedSetting an average of 13 quality appointments per week, with 80% of activity focused on new accountsUncovering 50% of new prospects from a combination of LinkedIn mining, existing account nurturing, and satisfied client referralsActively building, screening, and reporting healthy opportunities in the pipeline to the rest of my team dailyRegularly auditing existing accounts and residual business to identify potential opportunities for upselling, product upgrades, and account-based salesCollaborating with other regional Xerox divisions and branches to participate in cross-selling opportunitiesCoaching and empowering new sales reps and existing employees with communication tactics for establishing rapport and engaging in longer, more effective conversations with our management and C-level clienteleReps trained an increased number of weekly appointments booked by an average of 5-6Performing demos and product walkthrough webinars on weekly basis Maximizing downtime by completing weekly product knowledge tests; earned 18 Xerox-specific certifications in just 6 monthsComfortable working and conversational knowledge of Document Management & Accounting Software solutions

Sourced new sales opportunities through inbound lead follow-up and outbound cold calls and emailsExceeded daily outbound cold call goals by 225% on average (300 calls per day)Scheduled 3-5 quality demos per day; performed average of 6 online demos per weekEvaluated and reported all prospective customer needs and requirements through open-probing and detailed note-taking within company CRMRouted qualified opportunities to appropriate sales executives for further development and closureBooked 60+ appointments per month, achieving and surpassing expected monthly quotas every month workedCommunicated and generated interest while establishing rapport with executives, channel partners, managing partners, and other leaders within the legal fieldMined LinkedIn and conducted key player research to expanded company prospect database by hundreds