Leading a team of 3 executives managing the business transition due to the acquisition of Waddell & Reed, Inc. by LPL Financial. This includes moving products, systems, data feeds, reporting, and other infrastructure seamlessly to the new company. • Developed and led go-to-market and product change notification process, ensuring full product ecosystem and vendor compliance with regulatory standards.• Oversaw inbound and outbound product management including requirements gathering, product planning, go-to-market, marketing communications, field and staff training, sales support and license contract negotiation.

Led a team of 5, with 3 direct reports, managing and developing recordkeeping platforms, implementing Department of Labor 3(21) and 3(38) Investment Fiduciary Rules, investment fiduciary manager relationships and associated due diligence, policy and procedures, operational integration, assets under administration (AUA) and sales tracking.• Held direct responsibility for all insurance product lines, including variable annuities, variable/fixed life insurance, disability income, long term care and group plans.• Managed the budget center, developed business plans, KPIs and sales forecasts, and created sales and promotional literature.• Served on Product Committee for the broker-dealer/ RIA, and Conflicts Committee.

Led a team of 35, with 6 direct reports, that built out entire brokerage and investment advisory infrastructure to drive expanded firm mandate to support, recruit and retain top advisor talent through robust brokerage and advisory product offerings.• Articulated product strategy, developed roadmap and guidelines, created Product Committee per FINRA best practices, and formed Complex Products Subcommittee.• Developed Managed Volatility Variable Insurance Trust, working with key Ivy Funds portfolio managers and Advantus Funds (Securian Financial) quantitative teams.• Ensured all necessary policies and procedures were in place for product introductions and ongoing reviews for proper monitoring, feedback, and reporting• Worked closely with Compliance, Office of Supervisory Jurisdiction (OSJ), Legal, and Operations to build and maintain necessary due diligence, analysis, training, and review of products and services.

Served on the executive team to reorganize and reinvigorate the broker-dealer affiliated advisor distribution channel. This included P&L responsibility for product, sales support, wholesaling, and advisor technology.• Led strategic planning process and implementation team for Pershing technology platform deployment and product suite build out. • Developed multiple open architecture wrap products for new Waddell & Reed financial advisors investment advisory platforms.• Member of Business Advisory Committee for selling agreements review, prospectus modifications, and analysis of issues facing proprietary and third-party channels.• Served as a steering committee member for two strategic partners – Securian Financial Services and Nationwide Financial Services.