Andrew R. Email & Phone Number

Salt Lake City, UT, US

Remote

• Subject Matter Expert for Google Analytics 4 (GA4) & Google Tag Manager (GTM).
• As an SME, I excel in pulling, and creating custom reports, performing in-depth data analysis, troubleshooting complex tracking issues, and training employees on best practices and furthering their knowledge of Google.
• My expertise ensures accurate data tracking and actionable insights, driving strategic decisions and optimizing digital performance for various stakeholders.

Remote

• Using LotLinx AI technology that integrates with Google Analytics, I work with car dealers to identify and utilize wasted ad spend across their paid marketing channels down to the VIN level, and put those wasted.
• Increasing user engagement at the VIN level by over 50% each month.
• Lowering cost-per VDP view by an average of $5-$10 dollars.
• Utilizing geofencing strategies, I locate low funnel buyers and target them for the VIN they're looking for.
• Driving low funnel buyers to the specific vehicle they're looking for down to the trim and color

Utah, United States

I've developed A Learning Program Designed To Help Business Owners Successfully Run Their Google Ads Campaigns Themselves.

Pleasant Grove, Utah, United States

• With the support of the VP of Marketing, developed and implemented strategies to drive sales growth through lead generation and online traffic. Analyzed market campaigns and industry trends, identifying techniques to.
• Achieved 1,600 lead goal, continuing to grow to 2,200+ leads in less than 1 year.
• Successfully implemented email drip campaigns to improve lead education and create consistent lead funnels.
• Utilized geofencing and color psychology to improve conversion rates within existing campaigns.

Pleasant Grove, UT

Managed all of the Paid Search marketing efforts across Google, Bing, Facebook, Instagram and LinkedIn.Grew the paid marketing channels over 150% year over year, and consistently exceeded monthly lead generation goals, which assisted in more sales and revenue for the company.

Lindon, Utah, United States

• Leading the US Beauty Division, I managed a team of paid search and paid social associates across 4 asynchronous high-end luxury beauty product websites, totaling $1Million in monthly ad spend.Created and implemented.
• Drove 500% increase in return on ad spend (ROAS) between Black Friday 2017 & 2018.www.skinstore.comwww.skincarerx.comwww.us.lookfantastic.comwww.glossybox.com

Remote

• Managed a client base of 95 dealerships across the U.S. Assisted car dealers at increasing market share using historical sales data to create targeting marketing plans on a per-dealership basis, resulting in several.
• Increased average client's ad spend by $5,000+/month

Lehi, Utah, United States

Met with clients to understand SEO goals, developing and implementing campaigns to drive growth. Utilized keyword optimization to generate relevant traffic and create qualified leads.

Lehi, Utah, United States

Assisted clients in setup and maintenance of their own online business.Taught clients how to manage their products and web builder in improving website capability. Helped clients set up and successfully run their PPC campaign doing Affiliate Marketing.

Marketing

Activities and Societies: Christine M. Durham Pre-Law Club

High School, General Studies, 3.55

Activities and Societies: FCA (Fellowship of Christian Athletes) I excelled in many extracurricular activities including: basketball.