Andron Digital serves its customers through thoughtful analysis, planning, and delivery. Accomplishing what needs to be done to reach goals is the name of the game.· GE HealthCare: develop the Edison Design System in Figma and assist in migrating the team from Sketch to Figma· Healthcare Source 2020 & 2021: Research & Design for their premiere Applicant Tracking System (ATS). Design refresh with updated interfaces through Figma-based Design System and Agile product development.· Scout (Aquent) 2019 & 2020: Scout Exchange is a thriving B2B marketplace where job owners connect with search firms. ( https://www.goscoutgo.com/for-search-firms/how-it-works/ ). I was the UX Team Lead responsible for system-wide usability, design coordination, SOPs, and more. I split time between 4 scrum teams and validated design ideas with Usability Studies.· Citizens Bank UX Research 2019: CB is rolling out a new banking system in Q3 Based on Backbase and Angular. I created and administered UX Tests, compiled results, conducted heuristic analysis and competitor research to define the new system and ensure customer-centered design.· OnPoint Manufacturing Site Development 2018: OPM produces on-demand clothing. Created a site selling customizable garments including increment sizing and virtual scanning that lead to a 75% more accurate fit. Developed in a Docker type container in AWS Cloud; it was built to scale. Later the site was expanded into a WPMultisite for managing all their sites. This successful project enabled them to sell their factory system to Amazon.· Luminator Business Analysis 2017: a provider of transportation signage, Luminator had 5 different ways to update their digital signage, they needed a single interface to replace the Windows Programs they had developed acquired. I lead them through a design process including Heuristic Evaluations, Usability Analysis, Usability Testing, User Experience Research to help them refine their vision and achieve their goals.

Design, strategy, coordination, and communication to help a new team grow and scale to redesign a 10 year old system into a cloud based power house to support thousands of employees based in Unqork.

Directing the development of the Design System, Research, and UX support.

Working on Beacon Hill Staffing's new Intranet!

The award winning Edison Design System (https://edisondesignsystem.com) is migrating toolsets and I'm helping make that transition as easy and smooth as possable.

As the leader in the corporate UX department, I created and maintained the Design System. I worked as a team lead for other UX & UI designers in Bright Horizon's Lines of Business to build a shared vision of our products and services offered through websites and apps. Currently Leading a redesign of our Center's sites.

Scout Exchange is a thriving B2B marketplace where job owners connect with search firms. ( https://www.goscoutgo.com/for-search-firms/how-it-works/ ). I was the UX Team Lead responsible for system-wide usability, design coordination, SOPs, and more. I split time between 4 scrum teams and validated design ideas with Usability Studies.

Citizens Bank UX Research 2019: CB is rolling out a new banking system in Q3 Based on Backbase and Angular. I created and administered UX Tests, compiled results, conducted heuristic analysis and competitor research to define the new system and ensure customer-centered design.

The Strategy Director is a leader who weaves experience, solutions and consumer insights to articulate marketing concepts and solutions in a clear and compelling way to clients. This highly collaborative role works closely with internal team members and C-level client contacts throughout the strategy development process as well as execution.· Digital Experience Manager: Created web and mobile optimized platform to processes and automated data capture & processing for NFL, Associated Press, Army / Air Force Exchange, to show growth and progress of the projects· Conducted Usability Testing customers: NFL, Associated Press, Army / Air Force Exchange, Nylabone & more· Created several working prototypes of mobile web apps based in Bootstrap, jQuery and AngularJSThe Strategy Director leads cross-functional engagement teams across a range of multifaceted projects with dynamic components. Leveraging research and insights, value and business case development, functional and creative design, process optimization, road-map development, analytic visualizations, and other resources based on client needs, the Director provides clarity into internal and external factors affecting the client's business, marketing, and digital presence. The Director defines the vision, strategic framework, and specific tactics required to deliver solutions for business challenges, consumer needs, and specific marketing goals. The Strategy Director plays an active role in business development, preparing proposals and participating in sales presentations. They may participate in industry groups, speak at industry events, and publish thought leadership. The Director may also serve as lead digital strategist on one or more key accounts and/or brands, and take on additional project work as appropriate.

Advisor for → Product Development → Usability and Design → Process for Delivery and Optimization → Strategy for Mobile Development

Responsible for the development and productization the mobile app creation tool within the Progress Pacific PaaS platform.

We help create guidelines for Advertising on Tablets.

Works with the digital video group to determine optimal mobile video standards. http://www.iab.net/guidelines/508676/digitalvideo

Responsible for improving innovative 3D mobile ad platform. Served as primary technical contact for solving problems, visiting customers like Ford, GM, ESPN & Accuweather. Responsible for publisher onboarding and network onboarding. Drove value and impact of advanced 3D advertising producing the best brand lift Ford has seen from mobile marketing to date.

As the Creative Services Director, Lee leads the development of mobile creative executions, rich media advertising for mobile media, mobile site creation, landing page creation and WebApp development. Utilizing a wide variety of tools Lee creates and manages these projects within the Advertising Business Unit at Velti. This includes working with technology partners and external creative agencies to build award winning advertising solutions for media clients, large brands, advertising agencies and technology partners. Creative Services is a critical part of the enablement team, providing competitive advantage for our sales efforts and expanded capabilities to our client services efforts. Lee's current role works Velti internal groups across Business Units including channel management, client services, sales, operations and key partners. And he also continues to serve Velti's premium brand customers with mobile strategy, and mobile development.

I head up the global team of Sales Engineers for our Web Based Software as a Service Mobile Marketing Platform that makes it easy to create rich, deep, multi-touch, mobile marketing; from Ad Creative through to landing pages, Text Messaging, WebApps, Apps, and more. Deep analytic ensures maximizing eCPA - the Key ROI measurement - effective Cost Per Action.I help our customers learn how to create mobile marketing campaigns for them, their customers, or as a re-seller of our SAAS platform mGage. We provide the widest array of mobile marketing tools with a global reach. That's why it's great to sell Velti products.

Lee contributes to the development of the mGage mobile marketing platform by demonstrating how agencies and large brands will use the platform to make mobile campaigns. By creating instructional demos and guiding pilot projects he helps the worlds top agencies learn and understand how to leverage mobile in advertising campaigns for the world's top brands. Lee also serves as a creative technical consultant internally and externally creating strategies to achieve customer's goals while keeping user needs in mind. Lee has worked on projects for AT&T, Bose, Ford, Oracle, Subway, GM, Milk, MillerCoors, and many other large brands while at Velti.

Part of the team that creates guidelines for mobile apps and mobile web.http://www.mmaglobal.com/news/mma-publishes-%E2%80%9Cbrand-marketers-guide-mobile-web-and-mobile-apps%E2%80%9D

• Working directly with Customers, Account Developers, Project Managers, Creative, and Development I've worked to exceed expectations and deliver results on more than 50 mobile marketing projects for large brands like Microsoft, Intel, Timberland, P&G, GSK, Sony, and many more leading to revenues of over $8 million.• Developed standards and practices around mobile user experience for IPG partner agencies and brand clients. • Published reports and POVs to help partners navigate the mobile advertising world.

• Manage usability and functional application design for all applications and WAP 1 & 2 sites including AT&T, Comedy Central, Nickelodeon, Car & Driver, ESPN, ABC, CBS, IGN, NPR, Virgin Mobile, and more.• Participated in the sales process as a technical sales representative, and Marketing representative. Led customers in defining vision for their products• Designed and developed mobile portals for customers, using XHTML, WURFL and hardware specific coding for unique phone types including the iPhone

• Manage usability and site design for all consumer brands; PalmGear.com, PocketGear- .com, eReader.com, as well as some white label solutions for PALM, BET, Cingular & O2• Contributed to an increase in sales and traffic across brands with SEO• Designed, conducted usability studies and developed sites for BET, Cingular & Alltel mobile portals, using XHTML and hardware-specific coding for unique phone types

• Chief designer of user interface and Human Factors for the Customer Solution Program - the main interface for customers working with ABB• Key player on the development team for Commerce Engine, responsible for design, (UML and GUI), Human Factors, and part of the Java Development team using J2EE compliant Websphere, and Oracle (additionally: HTML, CSS, JavaScript, Java, JSP, Flash, .NET (ASP/ASPX), more); this site produces revenues in excess of $8 million per month• Consulted with internal customers, conducting Human Factors studies, brand expansion and focusing, and Internet marketing strategy

• Chief designer for the graphical user interface design and Human Factors• Designed and Developed pervasive computing solutions for Voice, WAP, and handheld computers and PDAs for the Palm and Pocket PC • Consulted with customers critiquing their websites, conducting Human Factors studies, brand workshops, and Internet marketing strategy seminars• Hired, trained, and managed Webmaster, Version Control Master, Written Assets Developer, Image Assets Developer, and outside vendors

• Developed, designed, and delivered the first manufacturer multi-lingual enabled e-commerce consumer site to match phones and service plans to consumers’ needs• Enhanced brand awareness through creation of a site consistent with advertising campaigns, contributing to a 7% increase in brand recognition• Designed a world class extranet to serve as the Business to Business portal for ordering, logistics, and marketing communications• Deployed a simulation environment to help internal trainers, business customers, and end-users understand complex products and services

• Marketed Internet service through direct contact while educating, assisting with product positioning, and servicing the customer• Raised the awareness of user groups, Chambers of Commerce, and businesses about the benefits the Internet could provide with respect to marketing, communications and sales• Planned and executed marketing programs increasing brand awareness 20%

• Contributed to the development of one of the first e-commerce enabled websites for a nationally known distributor • Solved customer problems on site for local ISP—from local companies to the Governor’s office• Installed internet connections at over 100 schools; trained teachers in the proper use of the technology