Demand Generation Specialist
Current- Designing and executing demand generation strategies to drive qualified leads and pipeline growth,while building localized strategies tailored to target markets/countries with the potential to scale with local modifications.- Creating, running and testing demand generation campaigns for Qatium’s ICP & target users.- Identifying and exploring new channels (online & offline) for lead generation.- Tracking and analyzing key performance metrics to measure the effectiveness of demand generation initiatives and identify areas for improvement. - Organize offline event marketing activities, such as conferences, trade shows, and workshops. - Manage and optimize paid advertising campaigns across various channels, such as Google Ads, LinkedIn, and industry-specific platforms.