Andy Lo Email & Phone Number

Sydney, Nsw, Au

Sydney

Established and led the strategic direction for key airline accounts (inc Qantas & Jetstar) providing exceptional service levels and end to end solutions for in-flight entertainment. Created operational plans with global teams and partners to ensure all deliverables are executed accurately and to deadline. Oversee the commercial performance of a portfolio of airlines to maximise profitability and achievement of budgets.

Sydney, New South Wales, Australia

Provided digital marketing expertise to SMB, developing strategies, building partner’s social media presence and optimising their marketing spend. Our services include content strategy, audience analysis, social media ads & management.

Sydney, Australia

Maximised film and TV content sales opportunities in ANZ, whilst ensuring alignment with regional and global objectives. Explored all new business opportunities and negotiated deals that positioned Fox in the strongest position for long term revenue and growth.

Sydney, Australia

Recruited and led Roadshow’s Digital Business Unit, responsible for budgets, creating go to market strategies and formed key senior level relationships to drive content sales. Key partners included Apple, Google, Foxtel, Telstra and Sony.

Sydney, Australia

As the first and only dedicated digital resource, established the blueprint for the digital business by building trusted relationships with external partners, creating the internal processes for execution and maximised profitable sales across Australia and NZ.

Sydney, Australia

Maximised profitable sales of the Roadshow Theatrical Back Catalogue during each stage of the product life cycle, by creating innovative marketing campaigns and cost effective strategies to manage inventory at retail and in the DC.

Sydney, Australia

Established the Category Management team, who provided a data driven and category approach to Home Entertainment, utilising all information and data points to form insights that would assist with day to day decision making for internal stakeholders and external partners.

Bcom/Ba Dip Com, Finance/Economics/Marketing

Education record