Client Account Director
CurrentVery Tall is a content agency. Born in music, grew up in lifestyle and today helps brands (B2B and B2C) give their audience a reason to care. Services include Copywriting, Video, Design & Animation and Brand Identity, as well as the supply of freelance creative and comms professionals.- Very Tall started as an editorial business supplying written content. I am responsible for building the business beyond a single-service offering, expanding our capabilities to include video and animation, and production management. - I also helped recruit and manage an agile team to support delivery inc Creative, Social, Communications, Event-Management and Back-Office professionals, working across projects in F1, Music, Dance, Breaking, Cliff Diving, and Sports Programming. - Since 2016, our delivery teams have overseen the production of over 350+ sessions & multiple short films, music videos, and social clips.For all Very Tall clients:- I’m responsible for aligning their brand aspirations with their content and commercial strategy, helping to achieve the biggest bang for their marketing buck. This includes initial qualification of requirements, leading discovery workshops, responding to RFI's / RFP's and overall bid management.- New business development as well as identifying cross and upsell opportunities within existing accounts- Negotiation of Terms of Business & Commercials with senior stakeholders- Relationship Management - Key Client wins include Red Bull, Universal, G2, Sony, F1, MyProtein, SCOPE, The Student Room, and Snow Camp to name but a few.Stuff I enjoy and am half decent at:- Account Management & Business Development- Production Management & Project Delivery- Brand Identity & Tone of Voice- Recruitment of delivery teams (creative, technical, and back-office)