• My role involves Product Ownership, Management, PreSales and Sales Support, Product Marketing and Virtual Reality Evangelism. I have led the development and go to market planning of our latest generation Virtual Reality development of our retail store visualization software. This is the HTC Vive, and is based on a Unity platform. • We use Agile and Scrum processes during development, using Azure DevOps, TFS and Git to manage product lifecycles, development and code• I have overseen this immersive VR development at major retailers around the globe including Lidl in Germany. I have led the creation of solutions for AR in store management, VR store visualization and design, the use of immersive VR in connection with neurological cognitive research (creating the first ever immersive VR neurological Retail shopper research test using the Rift in partnership with Tesco.)• I have managed the development of Facial Emotional Coding applications tied to Virtual Store Development, allowing the user to track the emotional Shopper Engagement values of new store designs.• I have presented on VR Futurism at global events such as VR and AR In Retail Conference in London, Institute of French Merchandising in Paris, EuroShop in Dusseldorf, trade shows in Budapest, London and New York, and created articles and blogs on VR thought leadership. I have also contributed to VR evangelist articles in Esquire Magazine and Internet Retailer.

• I have grown Fifth Dimension’s UK and global client base, winning first clients in Germany and China, generating over £750,000 of new business revenue in these two countries alone.• Rebuilt Sales team and implemented new sales strategies, leading to growth in new clients, coaching the sales team to improved performance, client handling and increased revenue.• Created a series of successful client seminars and forums in the USA and UK to drive business growth. • Led design team to create new company website and introduce an inbound marketing strategy, increasing traffic and generating new inbound leads within days of launch.

• I led the growth of company in the USA and into global expansion, managing category management clients and virtual reality projects in USA, Canada, France, Dubai, Philippines, and Brazil. I spent over 2 years visiting clients as pre and post sales project management throughout the globe, personally leading and implementing Virtual Lab construction projects and software implementations worth in excess of $2.4m revenue.• I led the implementation of multi-million dollar software systems in Nestle, Kellogg’s, Reckitt Benckiser globally, delivering projects in excess of $2m in revenue. These were delivered on time and within budget.• I was invited to speak as an Industry Thought Leader at leading industry conferences in the USA and Mexico, leading to additional sales and increased awareness of Fifth Dimension as an innovative solutions provider.

• I led the introduction of new technologies into the department, overseeing an upsurge in project delivery, delivering over 80 projects per year, while maintaining delivery and client satisfaction., delivering for 3D real time applications, animated movies, interactive presentations and hosting client workshops.• I restructured our internal organisation to align our Consulting and Design departments, for smoother workflows and better delivery to our clients.

• I was in sole charge of the creation of a virtual reality retail application from scratch for category managers, launching a revolutionary new technology and platform into the marketplace.• I designed a route to market, created marketing materials and presentations, resulting in a successful launch seminar to over 300 clients, generating over £500,000 of revenue in an untapped market.

I trained merchandisers and category managers on the micro space planning software, Spaceman. At this time, this covered the packages Spaceman for DOS and Spaceman for Windows.I also trained customers on other packages, such as Live Image Manager.

I created Live Images for use in the micro space planning system Spaceman for clients of ACNielsen. This included clients such as Procter and Gamble, KImberly Clark, Unilever, Johnson and Johnson, Mars and Crookes Healthcare.I also trained clients who had their own image capture systems on best practice and getting the best images possible.

I worked for Branch Merchandising in Blackfriars creating planograms using the space planning software Spaceman, for a variety of categories throughout the supermarket.I also worked with the Equipment Development team, developing prototype examples of equipment for use within the supermarket itself.

Created planograms and conducted range reviews. Implemented planograms into stores. Created real store mockups in display area. Created equipment solutions for store based problems.