In my role as the sr. print and fulfillment manager, I'm helping Natera achieve operational excellence and significant cost savings by optimizing print, inventory management, tracking and reporting for the corporate marketing department. I enjoy bringing creativity and a positive attitude to every touchpoint and communication. Recent accomplishments include:• Successfully managed $4 million+ in printed marketing collateral and swag for multiple business units and their associated product lines• Reduced print costs by over 35% and eliminated outdated inventoried items by more than 50%• Managed the creation of a technologically advanced print portal, with real-time inventory dashboards, to be used by outside sales reps and internal stakeholders• I provide brand managers and executives real-time data insights and trends to inform their marketing decisions• Co-developed a quarterly business review (QBR) to manage the business, increase visibility to the executive team, and identify process improvements• Developed SOPs for tracking low inventory items, ensuring timely reordering and replenishment, preventing depletion of inventory• Coordinated the translation, delivery, archive, and invoicing of all marketing materials into as many as 15 languages, ensuring consistent brand messaging for our international audiences• I thrive autonomously and collaborate with teams in fast-paced and matrixed environment with multi-national teams across multiple time zones• Mentored sr. graphic designers and brought new designers up to speed, increasing design capacity and output while maintaining brand standards and print optimizations• Work with our print partners to coordinate international printing by tapping into the HP network of regional printers, significantly reducing shipping costs and lead times• Continuously optimizing print and storage costs while allowing for fast business growthIt’s been inspiring to work with such genuinely fantastic people.

Freelance Art Director, consultant and graphic designer.I work for a variety of clients, in an on-demand capacity, to create:• Web pages• Social media artwork• Email campaign• Sales collateral• Online landing pages, portals and banner ads• Trade show and vehicle signage• Retail packaging and more!

My role was to engage cross-functional teams to strategize, align, develop, track and execute marketing initiatives across all customer and internal touch-points. I coordinated the completion of all marketing initiatives from individual business units, such as website branding, social media and email nurture campaigns, multimedia/video, print and large format facilities branding.

As the Creative Services Manager at Vistage Worldwide, it was my responsibility to execute the marketing initiatives of the internal business units by collaborating with the executive leadership team, copywriters and designers. My team created all of the online and print marketing that supported record growth. These efforts included online lead generation and acquisition campaigns, retention pieces like exclusive CEO events across the U.S., corporate branding, email marketing and print collateral.

• Successfully rebranded and launched packaging for several new products lines for the Anthony Robbins programs to be sold on QVC and other online outlets• Rebranded the Athony Robbins online and print experience with internal and external cross-functional teams• Managed a bullpen of freelance coders, web and graphic designers to create event-branded experiences, sales promotions and “raving fan” collaborative environments