Anel Vaughan Email & Phone Number

Australia

Brisbane, Queensland, Australia

During my time at Advance Foot Clinic Podiatry, I gained valuable experience and exposure within the Allied Health Industry and assisted the Owner and Director in growing the business to new heights. I successfully conducted a much needed business analysis, including thorough market research and competitor analysis, to identify growth opportunities and provide valuable insights for marketing and operational decision making. The results of this project, were used to support the design and implementation of new and improved business strategies, policies and procedures to ensure that the business runs smoothly and efficiently, and that patients get the best care when they visit our clinics.I thoroughly enjoyed assisting the Director in joint ventures and leading a team of over 20 highly talented and diverse individuals through a journey of self-exploration, growth and success. With mutually agreed upon KPI’s we monitor the success and efficiency of the team, and at the same time identify growth and development opportunities.

Brisbane, Queensland, Australia

City Of Johannesburg, Gauteng, South Africa

Pepkor Speciality is a retail group in Southern Africa consisting of Dunns, John Craig, Shoe City, Refinery, Jay Jays and Tekkie Town stores.My role within the group consisted of establishing and developing all cellular brands (in-house as well as networks such as Vodacom, MTN and Cell C) throughout the Dunns and John Craig businesses, across the 300 stores. I worked closely with the operational/field team to ensure sufficient, correct and effective marketing exposure and application for all cellular products, in line with budget availability from the group itself, as well as the networks. My duties included:• Brand development & management of all cellular brands, above and below the line.• Budget management, strategic marketing planning and implementation, monitoring campaign results and adjusting strategy accordingly to ensure maximum ROI.• Content creation and management.• Social media strategy, management, monitoring and tracking.• Promotional plans, activities, roll out and proposals.• Production of above and below the line elements, including sourcing of quotes, printing, distribution and implementation. • Managing creative agency and suppliers.• Project management as well as identifying additional marketing opportunities.• Ensuring ROI together with planning and allocations team according to products bought, sold and sponsorship from networks / suppliers.• Ensure alignment of branding and strategic implementation according to goals set by senior management for the overall group and brand(s).• Internal communications with the field team to drive campaigns, increase sales and keep all stakeholders informed at all times.• Product styling and creative direction of photography for clothing brands, footwear and accessories.

Midrand

For four years I fulfilled the role of senior designer, after which my interest and occasional involvement in marketing - followed by the resignation of the marketing manager and a restructuring within the company - led to an even deeper involvement within the marketing activities of the business. I enrolled in a part time Postgraduate Diploma in Management in Marketing course (NQF level 8) through UCT and subsequently started focussing mainly on developing my marketing and strategic skills within Dunns, upon which I got offered a job as Marketing Coordinator for the cellular division within the bigger group.My duties included all design work throughout the Dunns business including packaging, labels for apparel, presentations, advertising and all website and social media updates, including regular updates of the Dunns fashion blog.

Edenvale, Gauteng, South Africa

- Starting and running the creative department from scratch, including recruiting and managing other designers- Creating and complete production of numerous catalogues, ranging between 8 and 600 pages- Updating all company stationary and packaging to new corporate identity - Designing monthly specials, invitations, point of sale, signage, exhibition stands and adverts- Product photography and editing

City Of Johannesburg, Gauteng, South Africa

- Handling of assigned projects from brief to repro stage- Design of invitations, Menu’s, Brochures, Corporate ID’s, PPT presentations, Flash presentations (basic), Outdoor advertising (banners, billboards, A-frames), Electronic invitations & e-mailers- Occasionally direct contact with clients - Assisting in events planning, coordination and execution- RSVP’s & data base updating- Direct contact with suppliers & printers- Time & project management

Johannesburg Area, South Africa

Design work including but not limited to packaging design, various layout design, advertising and point of sale for a wide selection of clients within the FMCG industry.

City Of Johannesburg, Gauteng, South Africa

- Design work including but not limited to packaging design, various layout design, advertising and point of sale for a wide selection of clients within the FMCG industry.- Training and assisting of junior and senior designers where needed.

Johannesburg Area, South Africa

- Design work including but not limited to packaging design & presentations of in-house brands across various industries including cosmetics and household chemical products.- New product development department assistance

Diploma, Digital Marketing

Post Graduate, Marketing Management (Honors, Nqf Level 8)

Ba With Honours, Graphic Design