Angela Easter Email & Phone Number

United States

Core team successfully launching new provider-sponsored Medicare Advantage health plan (WellFirst Health provided by SSM Health) and Individual and Family health plans in the St. Louis City and metro market.

Greater Grand Rapids, Michigan Area

Delivered customer experience initiatives such as customer experience index, NPS, drivers of customer satisfaction, new member and renewing member onboarding journeys, touchpoint survey to measure each experience end to end, customer service post-call survey with service recovery. Delivered member insights to key stakeholders throughout the company to inform and de-risk business decisions. Worked with business leaders to learn their strategic priorities, identify knowledge gaps, and then design custom research to answer business questions. Types of research conducted, either in house or through vendors, included focus groups, online surveys, conjoint analysis, max-dif analysis, in depth interviews, member psychographic segmentation, predictive modeling, quality surveys. Recruited, nurtured, managed an online member community to put the voice of the customer into our business decisions.

Cincinnati, Ohio Area

Delivered contracted and ad hoc services to clients such as Kellogg's, Abbott Nutrition, and Kao Brands; connecting data solutions to client business needs. Conducted advanced scanning and consumer panel data analyses in support of client's strategic initiatives. Presented findings. Ensured accurate and high functioning client database. Conducted client training. Managed and developed associates.

Allegan, Mi

Various progressive roles in supply chain management at Perrigo. Experience in logistics, demand management, forecasting, customer service, market research, sales, category management. Created and delivered comprehensive category management decks with insights and recommendations integrating syndicated data, panel data, Spectra, primary research. Delivered key business measures to organization. Evaluated promotional events, pricing strategies, new product launches. Worked closely with primary research providers to develop focus group or survey research to answer internal business questions. Forecasted and managed inventory for key accounts such as Kmart. Worked on site at Kmart to manage store level replenishment quantities, in stock levels, new items and promotions. Provided field support including store and planogram resets.