Angela Hedges

Angela Hedges Email and Phone Number

Branding and Content Strategist | Marketing Leader | Agile Product Director ⫸ Guided by Customer Engagement and Market Insights ⫸ Skilled Storyteller Who Leverages Data to Drive Program Success
Angela Hedges's Location
Los Gatos, California, United States, United States
Angela Hedges's Contact Details

Angela Hedges work email

Angela Hedges personal email

n/a
About Angela Hedges

I am a dynamic marketing communications and product professional with over 12 years of experience orchestrating successful programs for diverse companies, ranging from established corporations to fast-paced startups and mission-driven organizations. My expertise lies in discerning opportunities, crafting innovative solutions, and streamlining processes to drive tangible results.As a skilled program leader, I excel at driving alignment between technical challenges, customer desires, and business objectives, seamlessly transitioning between pivotal roles in product development, marketing strategy, content management, and user experience. Serving as an outgoing liaison, I effortlessly collaborate across teams to foster cohesion and achieve program success. As a perpetual learner, I am invigorated by tackling new challenges, fueled by a deep appreciation for the dynamic energy inherent in collaborative team environments.My extensive expertise encompasses marketing communications, user experience, product management, brand strategy, content development, social media campaigns, and project management. I leverage my deep skill set to drive innovation, foster meaningful connections, and contribute to the success of the teams and organizations I collaborate with.

Angela Hedges's Current Company Details

Branding and Content Strategist | Marketing Leader | Agile Product Director ⫸ Guided by Customer Engagement and Market Insights ⫸ Skilled Storyteller Who Leverages Data to Drive Program Success
Angela Hedges Work Experience Details
  • Mission Asset Fund (Maf)
    Director Of Product (Maf Lab)
    Mission Asset Fund (Maf) Jun 2023 - Jan 2024
    San Francisco Bay Area
    • Managed a remote cross-functional product team of 6, plus 8 offshore developers, to deliver online products that significantly improved the financial outlook of credit-invisible nonprofit clients.• Created impactful stakeholder communications grounded in strategic planning and design concepts, resulting in increased funding.• Led Agile development process as a Scrum Master, mentoring the team to adopt an iterative approach that increased the efficieny of product updates.⫸… Show more • Managed a remote cross-functional product team of 6, plus 8 offshore developers, to deliver online products that significantly improved the financial outlook of credit-invisible nonprofit clients.• Created impactful stakeholder communications grounded in strategic planning and design concepts, resulting in increased funding.• Led Agile development process as a Scrum Master, mentoring the team to adopt an iterative approach that increased the efficieny of product updates.⫸ Customer delight takes on new meaning when your product transforms lives in underserved communities. As the Product Director at this prominent fintech nonprofit, I guided a talented tech team to deliver digital offerings tailored to users that are left behind by traditional financial systems. Leveraging 15+ years of experience in the tech sector, I oversaw the implementation of transformative projects that empowered our clients to improve their financial outcomes across a variety of metrics. With an emphasis on collaborative leadership, mentoring and professional development, I fostered seamless collaboration and influenced stakeholders at all levels, from executives and engineers to designers and end users. Show less
  • Mission Asset Fund (Maf)
    Product Manager
    Mission Asset Fund (Maf) Feb 2022 - Jun 2023
    San Francisco Bay Area
    • Increased user retention of the company's hybrid app by 27% through user-centric design, content management and monitoring and analysis of key metrics.• Spearheaded product launches from conceptualization to execution, increasing impact of deployments and reducing time-to-release.• Copywriting, storyboarding, and editing for animated educational videos, allowing clients to select specific action items directly related to module content, resulting in a 30% increase in action item… Show more • Increased user retention of the company's hybrid app by 27% through user-centric design, content management and monitoring and analysis of key metrics.• Spearheaded product launches from conceptualization to execution, increasing impact of deployments and reducing time-to-release.• Copywriting, storyboarding, and editing for animated educational videos, allowing clients to select specific action items directly related to module content, resulting in a 30% increase in action item completion.⫸ I lead the creation and implementation of a data-centered product strategy for the MyMAF hybrid app, connecting clients with financial resources that meet them where they are -- not only economically and culturally, but literally on a mobile device that is often their only means of connectivity. The skillful work of managing the complete product lifecycle, coordinating cross-functional teams, and prioritizing for optimal impact falls flat unless it is grounded in empathetic, user-centered design. I make understanding the needs of all stakeholders – internal and external – my guiding star as a product leader. Show less
  • Sunshine + Sprout Creative
    Marketing Consultant
    Sunshine + Sprout Creative Dec 2018 - Feb 2022
    Los Gatos, California, United States
    ⫸ I founded this creative firm to help a small businesses and creative entrepreneurs elevate their brand and expand their reach. To build brand value, I developed thoughtful, cohesive messaging and marketing assets that told the client’s story and resonated with potential customers. My strategic approach combined user-centric design with the power of community to develop branding assets and marketing campaigns that exceeded client expectations.
  • Acgdesign
    Senior Project Manager
    Acgdesign Feb 2017 - Dec 2018
    San Francisco Bay Area
    • Managed large-scale projects for a lean UX research and design firm, tracking deliverables against KPIs.• Conducted field research for usability studies, including interviews, video reports, and data analysis.• Analyzed metrics and surveyed competitive data to write actionable reports that led to increased bookings with MedTech sector clients.⫸ Above all, data tells a story. Presenting research in a compelling way gives businesses a clear path to defining and achieving… Show more • Managed large-scale projects for a lean UX research and design firm, tracking deliverables against KPIs.• Conducted field research for usability studies, including interviews, video reports, and data analysis.• Analyzed metrics and surveyed competitive data to write actionable reports that led to increased bookings with MedTech sector clients.⫸ Above all, data tells a story. Presenting research in a compelling way gives businesses a clear path to defining and achieving their goals. Working with ACG Design, I lend my expertise in program management and my passion for purpose-driven design to user research projects, delivering meaningful, actionable results for large-scale clients. From managing timelines to synthesizing data to developing beautiful deliverables, I love flexing my creativity and sharp focus to unravel unique user challenges. Show less

Angela Hedges Skills

Product Management User Experience Program Management Agile Methodologies Competitive Analysis User Interface Design Cross Functional Team Leadership Management Product Marketing Leadership Marketing Creative Direction Content Management Software Development Start Ups Strategic Partnerships

Angela Hedges Education Details

Frequently Asked Questions about Angela Hedges

What is Angela Hedges's role at the current company?

Angela Hedges's current role is Branding and Content Strategist | Marketing Leader | Agile Product Director ⫸ Guided by Customer Engagement and Market Insights ⫸ Skilled Storyteller Who Leverages Data to Drive Program Success.

What is Angela Hedges's email address?

Angela Hedges's email address is an****@****und.org

What schools did Angela Hedges attend?

Angela Hedges attended Santa Clara University.

What skills is Angela Hedges known for?

Angela Hedges has skills like Product Management, User Experience, Program Management, Agile Methodologies, Competitive Analysis, User Interface Design, Cross Functional Team Leadership, Management, Product Marketing, Leadership, Marketing, Creative Direction.

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