- Handling ATL & BTL Activities. - Handling & managing the Advertising Agency. - Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images. - Expert in the conceptual and content development of sales - driving collateral like brochures, banners, standees, hoardings, etc and for website. - Managing the activities of Marketing; developing innovative marketing strategies and plans, - Monitoring the competitor activities, brand awareness, etc. - Deciding and making arrangements for marking presence in relevant exhibitions, conferences. - Product Positioning & Branding and new Product Launch. - Distributors and Dealers Management (National level). - Sales Collateral & Support - Implementing and monitoring distributors and dealers sales targets on monthly basis. - Analysis of sales on national level. - Provide POP material for dealers. - Implementing various sales schemes for Distributors and Dealers.

- Visit Exporter of different Grades on daily basis. - Collecting the order and payment from dealers. - Achieving the targets on monthly basis. - Actively participating in marketing activities. - Arranging trade promotion activities.