Associate Vice President (Brand Solutions)
CurrentResponsibilitiesLeading a team of 12 high-performing membersMonitoring each employee's strengths and initiating a mentoring program to improve areas of weaknessProven track record in optimizing P&L and cost-saving initiatives.Routine engagement with regular clients and interacting with the decision-makersDisseminating client communication with senior managementLeading execution of strategic planning process to clearly articulate the Brand’s objective, value proposition & positioningCollaborate with agencies and other vendors/partnersEmpanelled vendors thereby driving higher profits for our business and helping us meet the desired targets. Effectively negotiated with third-party vendors such as Production houses, Media agencies and Talent agencies ensuring healthy business relations securing repeat business & long-term customer loyaltyBrandsUBI, BPCL, Stock Holding Corporation, Bank of India, SBICAPS, CBI, EXIM Bank, SBI Bank, ECGC etc