A positive, personable, and strategic Senior Marketing Leader.A successful and well-regarded professional with 18+ years marketing experience, responsible for the efficient and effective management of several key client accounts and marketing campaigns. Proficient and experienced in leading all integrated/operational areas including print, TV, radio, POS, digital, consumer promotions, sponsorships, trade material and everything retail. Confident and expert in communicating marketing strategy and outcomes and highly experienced with working with senior stakeholders. Passionate about rolling campaigns out in a succinct and timely fashion for stakeholders: owning projects that have potential to make a big impact. An approachable and empowering leader who is passionate about developing and executing marketing and communications campaigns to drive engagement, build awareness and achieve the best outcomes for customers and organizations alike. Takes great pride in developing campaigns based on data analytics and pro-actively identifying opportunities to solve customer problems or insights. Results Driven – always encourages growth and development of individuals and clients, contributing to success by driving improvements through data insights, adapting to changing environments, and delivering major outcomes.Team Player/ Collaborative – ability to inspire and motivate others. Experienced in managing internal and external relationships. Positive and committed team member and leader.Passionate and Hard Working – a strategic & sensible thinker with the willingness to always go the extra mile to transform and execute winning ideas. Open, honest, and always reliable.Communication –Positive, confident, and considered approach with all stakeholder communication – strategy development, planning, campaign creation and execution, branding, messaging, audience segmentation, channel engagement, social media, partnerships, measurement. When she is not catching up on sleep, Anna loves drinking great wine with colleagues and friends. She is also obsessed with great food and a mum to two beautiful children (Freddie & Polly) x.