Brand Strategy Manager

Launching My TeePublic Journey:I kicked off my TeePublic journey by opening my shop, and I was thrilled to see 3 sales within the very first week. It was heartening to connect with the online community through artwork that truly resonated.Black Friday Magic - Taylor Swift Eras Tour Merch:Black Friday brought a special highlight as I crafted and released Taylor Swift Eras Tour Merchandise. Seeing it become a bestseller was not just about design; it was about capturing the essence… Show more Launching My TeePublic Journey:I kicked off my TeePublic journey by opening my shop, and I was thrilled to see 3 sales within the very first week. It was heartening to connect with the online community through artwork that truly resonated.Black Friday Magic - Taylor Swift Eras Tour Merch:Black Friday brought a special highlight as I crafted and released Taylor Swift Eras Tour Merchandise. Seeing it become a bestseller was not just about design; it was about capturing the essence of a moment and connecting with what people love.Getting Social:I took to Instagram and Pinterest to share my passion. With engaging posts and well-timed promotions, the community grew, and my TeePublic shop got over 40,000 views. It's incredible to see how art can bring people together.Creativity Knows No Bounds:TeePublic's design community became my creative haven. Whether it was joining challenges or participating in community events, adapting to different themes and resonating with diverse audiences felt like a true collaboration.Chatting and Creating:Connecting with customers on TeePublic was more than just business. Responding to inquiries, hearing feedback, and actively being a part of the community added a personal touch to the whole shopping experience.Always Learning, Always Trending:Staying on top of design trends and pop culture was a constant adventure. Regularly updating my shop with designs that spoke to the latest trends ensured that my offerings stayed not just relevant but downright desirable. Show less

I'm interested in writing about a variety of topics, including:- Education: I'm passionate about education, and I love writing about my experiences in high school and college. I'm also interested in writing about educational policy and reform.- Personal development: I'm always looking for ways to improve myself, and I love writing about my personal growth and development. I'm also interested in writing about self-help and motivation.- Lifestyle: I'm interested in writing about all… Show more I'm interested in writing about a variety of topics, including:- Education: I'm passionate about education, and I love writing about my experiences in high school and college. I'm also interested in writing about educational policy and reform.- Personal development: I'm always looking for ways to improve myself, and I love writing about my personal growth and development. I'm also interested in writing about self-help and motivation.- Lifestyle: I'm interested in writing about all aspects of my life, from my hobbies and interests to my thoughts on current events. I'm also interested in writing about travel, food, and fashion. Show less

Created a space for peers to learn and celebrate their self-study journeyOffered emotional and academic support to ease nerves (building in more flex time)Empower student curiosity, reflection, and social-emotional learning through self-reflection and peer feedbackCombatted educational inequality (providing books to low-income families, recommending free resources)

Built the company's Pinterest account from the ground up, achieving 10,000 impressions in just two weeks and scaling to 80,000 impressions within seven weeksSignificantly contributed to sales growth through strategic content creation for high-impact events:- Developed engaging Valentine's Day campaign content- Created attractive visuals and posts for the Eras Tour concert in AustraliaSuccessfully aligned content with the brand's trendy and minimalist aesthetic, resonating… Show more Built the company's Pinterest account from the ground up, achieving 10,000 impressions in just two weeks and scaling to 80,000 impressions within seven weeksSignificantly contributed to sales growth through strategic content creation for high-impact events:- Developed engaging Valentine's Day campaign content- Created attractive visuals and posts for the Eras Tour concert in AustraliaSuccessfully aligned content with the brand's trendy and minimalist aesthetic, resonating strongly with the target audienceGained hands-on experience in fashion industry social media marketing, combining my enthusiasm for fashion with practical digital marketing skillsProved adaptability by effectively managing multiple social media campaigns across different platforms and events Show less

As an Editorial Intern at Mind4Youth, I consistently received high marks, with assignments often scoring above 90/100, including a perfect 100/100. My final essay, "Celebrating Your Unique Brain: How Neurodiversity Can Empower Your College Experience," was marked at 93/100.

Content CreatorSocial Media Marketing

Collaborated with the marketing team to launch a targeted email campaign that resulted in an 18% increase in open rates and a 13% click-through rate, exceeding industry benchmarks.Conducted market research and identified emerging trends in the financial services industry, enabling the team to tailor product offerings, leading to a 5% growth in market share during the internship period.Supported the sales team in prospecting and lead generation, leading to a 7.5% expansion of the… Show more Collaborated with the marketing team to launch a targeted email campaign that resulted in an 18% increase in open rates and a 13% click-through rate, exceeding industry benchmarks.Conducted market research and identified emerging trends in the financial services industry, enabling the team to tailor product offerings, leading to a 5% growth in market share during the internship period.Supported the sales team in prospecting and lead generation, leading to a 7.5% expansion of the company's client database.Assisted in creating dynamic sales presentations, contributing to a 12% increase in the team's closing ratio. Show less

Directed the content teamResearched contemporary education issuesTranslated articles to EnglishIncreased youth participation by 180% in the region through outreachCoordinated a series of workshops that empowered over 200 students with practical skills and knowledge

Used Canva to create a series of seasonal designsMarketed on social media accountsBest-known for their tarot card-inspired graphic tees and Olivia Rodrigo-themed merch, such as hoodies and stickersGrew my customer base by 150%, resulting in a loyal following of over 350 engaged fans, 200% growth in organic reachDeveloped the ability to creatively ideate, engage with unconventional materialsSold 300 stickers, approached over 400 viewers

Developed and executed creative social media content strategies to engage and grow the online community, resulting in a 25% increase in followers and a 10% boost in user engagement.Managed multiple social media platforms, including Facebook Fanpage and Instagram, by consistently posting and monitoring content, responding to inquiries, and resolving customer issues in a timely and professional manner.Conducted in-depth social media analytics and tracked key performance indicators (KPIs)… Show more Developed and executed creative social media content strategies to engage and grow the online community, resulting in a 25% increase in followers and a 10% boost in user engagement.Managed multiple social media platforms, including Facebook Fanpage and Instagram, by consistently posting and monitoring content, responding to inquiries, and resolving customer issues in a timely and professional manner.Conducted in-depth social media analytics and tracked key performance indicators (KPIs) to identify trends, measure campaign effectiveness.Collaborated with cross-functional teams, including marketing, design, and PR, to develop and implement integrated social media campaigns that aligned with the brand's voice and objectives, resulting in increased brand awareness and customer acquisition. Show less

One of my key responsibilities was supporting the development and implementation of marketing strategies to promote one of the workshop series - WHO AM I nonprofit project for youth. Through social media campaigns and targeted email marketing, we were able to effectively reach our target audience and generate a 10% increase in workshop registrations.Assisted in the coordination and execution of a self-growth workshop series that impacted the lives of over 100 participants.

Provided consultations for the group to assess their project needs and goals.Use translation memory software to verify the consistency of translation within documents and improve efficiency.Confer with subject matter experts and other teammates to establish a precise understanding of special terms and translate them appropriately.Created presentations for in-person and online viewing purposes.