Anna Dong
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Anna Dong Email & Phone Number

Director of Growth Marketing, Greater China and APAC at FARFETCH
Location: Shanghai, China, China 10 work roles 2 schools
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Current company
Role
Director of Growth Marketing, Greater China and APAC
Location
Shanghai, China, China
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Who is Anna Dong? Overview

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Quick answer

Anna Dong is listed as Director of Growth Marketing, Greater China and APAC at FARFETCH, a company with 3324 employees, based in Shanghai, China, China. AeroLeads shows a matched LinkedIn profile for Anna Dong.

Anna Dong previously worked as Director of Growth Marketing, Greater China & APAC at Farfetch and Director of Product & Analytics, Greater China at Farfetch. Anna Dong holds Master Of Business Administration (Mba), Finance, General, 3.72 from Hofstra University.

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FARFETCH

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Profile bio

About Anna Dong

Anna Dong is a Director of Growth Marketing, Greater China and APAC at FARFETCH. They is proficient in English. Colleagues describe them as "Anna is an extremely smart analyst. I was Anna’s direct manager for around 1.5 years during her time at Sears Holdings Corporation. Anna joined the firm fresh out of grad school with very little analytics experience. But she impressed me and everyone on the team right from day one. She quickly learned key analytics tools like Excel and SQL and began executing very complex analyses in no time. She was always keen to expand her skill set .She used her downtime to learn SAS and VBA and began applying this knowledge wherever applicable. When given an ambiguous problem, she has the ability to structure the analysis well and present insights. She responds very positively to coaching and guidance. But her biggest strength lies in the fact that she has the ability and the motivation to work independently. I could completely rely on Anna for getting the most difficult job done! I hope I get a chance to work with her again in the future. Anna has my highest recommendation. " and "I have the pleasure working with Anna in Sears under the same team. Having a good sense of big data, Anna helps the team to better understand the company's data structure, making it easier for the team to get flexible data sources. Anna is also an optimistic problem solver at work. She is always ready to offer help to others when needed. Overall, it's a pleasure working with Anna, not only as a coworker, but also as a friend. I believe Anna will be a great asset to any company! "

Current workplace

Anna Dong's current company

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FARFETCH
Farfetch
Director of Growth Marketing, Greater China and APAC
Shanghai, China
Website
Employees
3324
AeroLeads page
10 roles

Anna Dong work experience

A career timeline built from the work history available for this profile.

Director Of Growth Marketing, Greater China And Apac

Shanghai, China

Director Of Growth Marketing, Greater China & Apac

Current

Shanghai, China

Growth Marketing all:Demand Generation (Performance MKT + Brand Media)Trade Marketing & Integrated MKT CampaignEC Operation(FF Marketplace + Tmall)CRM...

Jul 2023 - Present

Director Of Product & Analytics, Greater China

Shanghai

Consumer Product (APP & miniP)Platform product (Comms, Promo, CDP etc.)UI/UXAnalytics & Data GovernanceStrategy & Research

Aug 2021 - Nov 2023

Head Of Customer Marketing & Analytics, Greater China

Shanghai, China

Led CRM, loyalty, Promotion and Marketing Analytics functions to deliver GROWTH in Greater China

Jan 2019 - Mar 2022

Business Analytics Senior Manager, Business Growth

Beijing, China

Led data team to provide full stack analytics services for advertisers*Audience strategy*Customer profile analysis*post-campaign reporting*Attribution*Industry report

Nov 2016 - Jan 2019

Co-Founder / Lead Data Product Manager/ Blackdragon财务经分负责人

Beijing, China

Nov 2016 - Jan 2019

Senior Business Analyst

Hoffman Estates

  • Emphasis on processes and system solutions to identify member behavior patterns and channel data/information to drive personalized content and offer decisions to improve member experience.
  • Track offers performance and maintain offer database to support customer segmentation, strategic marketing decisions and different kinds of reports, including weekly multi-dimensional scorecards, leadership updates and.
  • Work with other teams and developers to improve data quality and data integrity.
Jan 2016 - Oct 2016

Marketing Data Analyst

Hoffman Estates, IL

  • Use SQL, Teradata, and Excel to gather and manipulate data to solve business problem and provide business recommendations for senior management and business units
  • Develop, maintain and enhance member data collection engine. Perform disciplined and detailed reporting and analysis of customer data that enables the company to grow, engage, and retain its diverse customer base.
  • Partner with cross-functional business teams to drive fast and actionable insights through the use of data mining, modeling and analytics.
  • Work cross-functionally with retail service and front-end System Management teams to align integration dates with Telluride releases.
Jul 2014 - Jan 2016

Financial Analyst, Summer Intern

Mineola, NY

  • Conducted market due diligence for two startup companies, performed financial analysis and industry analysis of these companies, analyzed market opportunity for two patents and presented results to the vice president.
  • Collected startup events and angel investors’ information in New York area.
  • Researched 10 most popular applications in China in order to develop them in United States. Compared these applications with competitors in United States
Jun 2013 - Jul 2013

Commercial Banking Intern

Zhengzhou, Henan, China

  • Conducted credit analysis for borrowers, including research and evaluation of financial performance, operating environment, management, ownership, market position/concentration, and strengths/weaknesses in the current.
  • Studied the features of banking products and followed the markets for pitching products accordingly to meet clients' individual preferences.
Jul 2010 - Aug 2010
Team & coworkers

Colleagues at FARFETCH

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2 education records

Anna Dong education

Master Of Business Administration (Mba), Finance, General, 3.72

Activities and Societies: Beta Gamma Sigma Honor Society Honor Graduate $15K Merit-based academic scholarship GMAT 700 President of Zarb.

Bachelor'S Degree, Marketing

Activities and Societies: China Volunteer Association; Red Cross Society of China Merit-based academic scholarship Dean’s List of Tianjin.

FAQ

Frequently asked questions about Anna Dong

Quick answers generated from the profile data available on this page.

What company does Anna Dong work for?

Anna Dong works for FARFETCH.

What is Anna Dong's role at FARFETCH?

Anna Dong is listed as Director of Growth Marketing, Greater China and APAC at FARFETCH.

Where is Anna Dong based?

Anna Dong is based in Shanghai, China, China while working with FARFETCH.

What companies has Anna Dong worked for?

Anna Dong has worked for Farfetch, Jd.Com, Blackdragon Infortech, Sears Holdings Corporation, and Launchpad Long Island.

Who are Anna Dong's colleagues at FARFETCH?

Anna Dong's colleagues at FARFETCH include Nuno Borges, André S., Pedro Silva, Welat Aslan, and Mi Zhang.

How can I contact Anna Dong?

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What schools did Anna Dong attend?

Anna Dong holds Master Of Business Administration (Mba), Finance, General, 3.72 from Hofstra University.

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